Open to opportunities

Gayatri User

@gayatriuser2

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Freelance digital marketing strategist crafting data-driven campaigns for brand growth and engagement.

India

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What I'm looking for

I’m looking to grow in digital marketing where I can build research-backed, data-driven campaigns. I want hands-on roles in performance and content marketing—working on live projects, optimizing Meta Ads and Google Ads, and scaling brand engagement.

I’m a freelance digital marketing strategist currently developing marketing strategies, content plans, and campaign ideas for a jewellery brand. I combine competitor research and market trends with social media execution to build brand growth and engagement.

During my Post Graduate Program in Digital Marketing at IIDE, I’ve worked on live projects and practical assignments, strengthening my performance marketing, content strategy, branding, and analytics. I’m also skilled in Meta Ads, Google Ads, influencer marketing, SEO fundamentals, and AI-powered marketing tools.

Earlier, I worked as a Freelance Content Creator for undergraduate English, delivering 30+ educational content pieces while maintaining accuracy, consistency, and a grammatically sound, audience-tailored writing style. I bring that same clarity and research discipline to every campaign I ideate—especially content strategies, influencer collaboration ideas, and campaign planning.

Experience

Work history, roles, and key accomplishments

Current

Freelance Digital Marketing Strategist

Current

Silver Quirks Jewellery

Jul 2026 - Present (3 months)

Developing content strategies for Instagram, researching competitor and jewellery market trends, and supporting influencer collaboration ideas and campaign ideation for Meta Ads while recommending Google Ads strategies for customer acquisition.

Content For Instagram Social Media Marketing Content Strategy Competitor Research Market Research Influencer Marketing Meta Ads Google Ads Customer Acquisition

Digital Marketing Projects

Iide

Created social media and brand marketing work for multiple live projects, including a social media campaign for NOICE beverage brand, brand strategy and customer persona for Titan Eye+, and content strategy for Lahori Jeera.

Social Media Campaigns Brand Strategy Personas Content Strategy Competitor Research Campaign Planning Market Research

Education

Degrees, certifications, and relevant coursework

Indian Institute of Digital Education

Post Graduate Program in Digital Marketing, Digital Marketing

2025 -

Activities and societies: Working on live projects and practical assignments covering performance marketing, content strategy, branding, and analytics.

Pursuing a Post Graduate Program in Digital Marketing with hands-on learning in performance marketing, content strategy, branding, and analytics through live projects and practical assignments.

University of Delhi

Bachelor of Arts (Hons.) in English, English

2020 - 2023

Activities and societies: Studied English literature, critical theory, and language studies; completed project work in literary analysis.

Completed a Bachelor of Arts (Hons.) in English focusing on English literature, critical theory, and language studies, including literary analysis projects.