Open to opportunities

Saloni Borana

@saloniborana

Message

I build research-led social media and brand strategies that strengthen positioning, engagement, and growth.

India

Message

What I'm looking for

I'm looking to help businesses grow through purposeful, engaging content, contributing research, creative thinking, storytelling, and audience understanding to stronger content strategies and brand growth.

I've supported Kash Studio with competitor research, Instagram audits, a six-point Reels content framework, and profile optimization recommendations grounded in SEO and service positioning.

As a Brand Strategist and Social Media Consultant for Cling Jewellery, I conducted a full brand audit, developed Instagram strategies for Reels, posts, and Stories, and identified a new men's jewellery audience segment. I also shaped offline marketing ideas and recommended AI-assisted product photography to strengthen premium visual branding.

Through my personal brand, I've grown LinkedIn organically to 40,000+ impressions and earned 150+ Substack views by sharing marketing insights, content strategy breakdowns, and project case studies.

Experience

Work history, roles, and key accomplishments

Social Media & Styling Intern

Kash Studio

Jan 2025 - Dec 2026 (1 year 11 months)

Conducted competitor research and Instagram audits to identify content gaps. Built a structured 6-point content framework to improve Reels performance and recommended profile optimization using SEO and service positioning.

Competitor Research Content Strategy SEO Social Media Strategy Content Planning Brand Positioning