Francesca T
@francescat
I grow organic traffic, rankings, and leads through SEO-driven content, technical audits, and local search strategy.
ItalyWhat I'm looking for
I built and scaled recipesandplaces.com to 40K+ monthly organic visitors and 300K+ social media followers through SEO-driven content for plant-based food and travel audiences across the US and EU. I plan topic clusters, create SEO content briefs, update existing content, and apply GEO techniques for AI-powered search.
As a freelance SEO consultant, I deliver technical and on-page audits, site architecture, local SEO, internal linking, citation building, and conversion-focused content that has achieved page-one and position #1 local rankings. I also bring hands-on outreach, lead generation, HubSpot, content marketing, and market research experience from Vegzone and VegVisits.
Experience
Work history, roles, and key accomplishments
Freelance SEO Consultant
Self Employed
Jan 2025 - Present (1 year 9 months)
Conducted on-page and technical SEO audits for local and service-based businesses, delivering page 1 rankings for multiple clients. Implemented internal linking, local SEO, and citation building, and optimized Google Business Profiles.
SEO & Content Strategist
Recipes and Places
Jan 2020 - Present (6 years 9 months)
Built and scaled recipesandplaces.com to 40K+ monthly organic visitors and 300K+ social media followers through SEO-driven content strategy. Conducted on-page and technical SEO audits, keyword research, and backlink building.
Sales & Marketing Assistant
Vegzone
Jul 2023 - Sep 2024 (1 year 2 months)
Carried out outbound LinkedIn outreach, cold emails, and cold calls to find suppliers and stockists. Supported marketing campaigns, conducted market research, and coordinated marketing events.
Marketing & SEO Intern
VegVisits
Jun 2022 - Sep 2022 (3 months)
Developed blog content aligned with SEO strategy, increasing organic traffic. Used HubSpot and SEO tools for outreach and lead generation, and performed technical SEO checks and competitor benchmarking.
Education
Degrees, certifications, and relevant coursework
EU Business School
Master of Arts, Innovation and Entrepreneurship
2021 - 2023
Pursued a Master of Arts in Innovation and Entrepreneurship, focusing on business innovation and entrepreneurial strategies.
Bayes Business School (Cass)
Bachelor of Science, Business with Marketing
2018 - 2021
Grade: First Class Honours
Earned a Bachelor of Science in Business with Marketing with First Class Honours.
Tech stack
Software and tools used professionally
Availability
Location
ItalyAuthorized to work in
Website
recipesandplaces.comSalary expectations
Job categories
Skills
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