Open to opportunities

Feyisola Ologan

@feyisolaologan

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Results-driven Marketing Manager with a passion for brand growth.

Nigeria

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What I'm looking for

I am looking for a dynamic role that fosters innovation, collaboration, and growth opportunities.

I am a results-driven and creative Marketing Manager with over 5 years of experience in leading cross-channel campaigns that drive brand growth and generate measurable business impact. My expertise lies in developing and executing strategic marketing plans, managing multi-channel campaigns, and leveraging data-driven insights to optimize performance. I am passionate about innovation and exceeding business objectives, and I am eager to contribute my skills to Harver's success.

Throughout my career, I have achieved significant milestones, such as leading a team to generate 111% of our lead generation target and improving feedback response rates from 1% to 80% through innovative strategies. My role as a culture champion has allowed me to mentor and guide my teammates, resulting in a remarkable increase in attendance and engagement. I have also developed award-winning content for major brands, showcasing my ability to create impactful marketing strategies that resonate with audiences.

As I continue my journey in marketing, I am excited to leverage my experience in brand management, content creation, and strategic partnerships to drive success for my future employer. I thrive in collaborative environments where I can contribute to innovative marketing solutions and help businesses achieve their goals.

Experience

Work history, roles, and key accomplishments

Current

Brand Manager

Current

Parthian Partners/Parthian Securities

May 2024 - Present (1 year 4 months)

Partnered with brokers to develop and implement demand and lead generation campaigns, managing all marketing activities for B2B and B2C clients. Cultivated relationships with media partners to secure increased media exposure for Parthian Securities and its advisory services.

Demand Generation Lead Generation B2B Marketing B2C Marketing Media Relations Strategic Partnerships Campaign Management Cross Functional Collaboration Marketing Strategy Performance Tracking

Content Manager

Parthian Partners/i-invest

Sep 2023 - Present (2 years)

Managed all brand content across digital channels and brand websites. Developed content strategies for thematic and tactical campaigns and created email marketing content for customer acquisition and retention.

Content Management Brand Content Content Strategy Email Marketing Customer Acquisition Customer Retention Internal Communications Data Analysis Campaign Management

Creative Digital Strategist

Insight Publicis

Jan 2022 - Present (3 years 8 months)

Implemented local campaigns, ensuring consistency in plans, reporting, and promotional activities for Pepsi. Managed Lipton Ice (Nigeria) brand activities through the development, planning, and implementation of a year-long marketing strategy.

Digital Strategy Brand Management Marketing Strategy Team Leadership Data Driven Marketing Influencer Management Digital Marketing Content Strategy

Digital Copywriter/Content Strategist

Insight Publicis

Jan 2019 - Present (6 years 8 months)

Created compelling copy that communicated brand offerings to target audiences. Collaborated with the agency's digital team on various digital campaigns and developed storytelling and communication guides for brands.

Copywriting Content Strategy Brand Communications Storytelling Content Development Marketing Communications Creative Writing Digital Marketing

Content Developer/Writer

Insight Publics

Aug 2018 - Present (7 years 1 month)

Developed monthly content plans aligned with brand KPIs and built content strategies for social media and digital campaigns. Leveraged influencer marketing to amplify brand communication and applied creative storytelling techniques to engage target audiences.

Content Development Content Planning Content Strategy Campaigns Influencer Marketing Brand Communications Storytelling KPI Tracking Digital Marketing

Social Media/Community Manager

Insight Publics

Aug 2018 - Present (7 years 1 month)

Managed brand social media communities to manage sentiments, generate leads, and drive conversions. Created social media audits and reports to inform strategy development and tracked marketing KPIs using social media insights and analytics.

Social Media Management Community Management Lead Generation Social Media Reporting KPI Tracking Social Analytics Digital Marketing

Education

Degrees, certifications, and relevant coursework

Rome Business School Nigeria

Masters in Marketing & Sales, Marketing & Sales

Currently pursuing a Master's degree in Marketing & Sales, focusing on advanced strategies and practices in the field.

Adekunle Ajasin University

BA.Ed, Education

Grade: Second Class Upper

Completed a Bachelor of Arts in Education, achieving a Second Class Upper division. Gained foundational knowledge in educational principles and practices.