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Farhan Dimaru

@farhandimaru

AI automation specialist building lead qualification and routing workflows with n8n, Make, and GoHighLevel.

I design automation workflows that capture and qualify leads, route them into a CRM, and include error handling, deduplication, and fail-safe defaults. I work directly with business owners to turn manual processes into documented, repeatable systems.

On a built-and-tested lead qualification agent, I used n8n and OpenAI to enrich and score inbound quote requests, then route leads to HubSpot and send Slack alerts. I added validation and fallback handling so malformed AI output and dead websites wouldn’t drop leads.

At Viva Essentia Canada Inc., I research and vet Amazon FBA products, assessing costs, margins, sourcing, compliance, and legal risks. My background also includes bookkeeping, digital marketing, and business development support.

Experience

Work history, roles, and key accomplishments

Current

Amazon Product Researcher & Analyst

Current

Viva Essentia Canada Inc.

May 2023 - Present (3 years 5 months)

Research and vet products for Amazon FBA, calculating costs, margins and profitability and assessing sourcing, compliance and legal risks to separate strong listings from weak ones.

Amazon FBA Product Research Cost Analysis Margin Analysis Compliance Risk Assessment

Bookkeeper

Clinitial Pharma Ltd.

Jan 2020 - Jan 2023 (3 years)

Managed accounts payable and receivable, reconciled bank statements, prepared financial reports and tracked budgets and expenses in accounting software while handling confidential financial data.

Accounts Payable Accounts Receivable Bank Reconciliation Financial Reporting Budgeting Accounting Software Confidentiality

Digital Marketing Manager

Beautimedic Marketing

Jan 2018 - Jul 2019 (1 year 6 months)

Planned and ran multi-channel campaigns across social media, SEO, PPC and email, using analytics to optimize performance.

Social Media Marketing SEO PPC Email Marketing Analytics Campaign Management

Business Development Coordinator

Anjum Hotel

Jun 2013 - Apr 2016 (2 years 10 months)

Handled office administration for the entire Business Development Department, working with all directors and managers and reporting to the Director of Business Development. Shadowed as a Sales Executive, updating CRM records, communicating with prospects, drafting offers, preparing contracts, and following up on payments.

Business Development Office Administration CRM Sales Support Proposal Preparation Contract Management Client Communication