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Fabian Chryssopoulos

@fabianchryssopoulos

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Programmatic media specialist with a focus on performance-driven campaigns.

Costa Rica

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What I'm looking for

I am seeking a role that allows me to leverage my programmatic expertise while fostering collaboration and innovation in a dynamic team environment.

I am a programmatic media specialist with over 5 years of experience in leading performance-driven advertising campaigns across various DSP platforms. My journey has been marked by a proven track record of delivering exceptional results for high-profile clients while managing multi-market campaigns. I thrive in remote collaboration environments, working seamlessly with global teams to optimize strategies and achieve campaign goals.

Currently, I serve as a Senior Analyst at Accenture, where I manage and optimize retail campaigns across multiple DSPs, including The Trade Desk and StackAdapt. My role involves campaign setup, performance-based strategic optimizations, and developing actionable insights through comprehensive monthly performance reports. Previously, I held positions at Publicis Groupe and Smile Direct Club, where I honed my skills in campaign management, strategic adjustments, and cross-team collaboration.

Experience

Work history, roles, and key accomplishments

Current

Analytics and Modeling Senior Analyst

Current

Accenture

May 2024 - Present (1 year 2 months)

Managed and optimized retail campaigns across several DSPs, including The Trade Desk and StackAdapt, handling 5 to 6 client accounts simultaneously. Developed monthly performance reports with actionable insights.

The Trade Desk StackAdapt Campaign Optimization Data Analysis performance reporting

Senior Programmatic Strategist

Publicis Groupe

Dec 2023 - Present (1 year 7 months)

Managed campaigns for General Motors US within the Publicis Groupe structure, leading a team overseeing the full operational process. Focused on optimizations, strategic adjustments, pacing reviews, creative rotations, and QA processes.

DV360)The Trade Desk Campaign Management Team Leadership Quality Assurance

Digital Programmatic Coordinator

Smile Direct Club

Apr 2021 - Present (4 years 3 months)

Developed strategies for display and video campaigns on platforms such as Outbrain, Yahoo, Apple News, Reddit, and Tinder. Managed campaigns across DSPs like The Trade Desk, Amobee, Zeta Global, and Cognitiv.

Outbrain Yahoo apple Reddit Tinder The Trade Desk Amobee Zeta Global Campaign Strategy

Digital Advertising Specialist

Winning Poker Network

Nov 2019 - Present (5 years 8 months)

Specialized in acquisition campaigns, email marketing, and programmatic advertising using third-party platforms. Created display banners, performed data analysis, and developed strategies to enter new international markets.

Email Marketing Programmatic Advertising Data Analysis Market Entry Strategy

Education

Degrees, certifications, and relevant coursework

ULACIT

Licentiate in Marketing and Advertising, Marketing and Advertising

Completed a licentiate degree focusing on marketing and advertising principles. Gained advanced knowledge in strategic marketing, consumer behavior, and advertising techniques.