Open to opportunities

Etim Okon

@etimokon

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Senior marketing and partnerships leader driving growth across telco and fintech markets.

Nigeria

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What I'm looking for

I seek senior roles where I can lead partnerships and go-to-market strategies, drive revenue growth, and scale products across African markets in a collaborative, data-driven environment.

I am a results-driven senior marketing and partnerships leader with over a decade of experience across telecommunications, fintech, and technology platforms. I specialize in market expansion, product launches, strategic partnerships, and revenue growth.

I have led cross-functional teams to deliver measurable business outcomes — launching services into new markets (including a first French-speaking African market), negotiating key OEM and telco partnerships, and driving multi-million-naira telco and payment product consumption through data-driven co-marketing.

I combine consultative sales, contract negotiation, and data analytics to optimize go-to-market strategies and product-market fit, and I prioritize customer-centric solutions and integrity while scaling business performance across African markets.

Experience

Work history, roles, and key accomplishments

Current

Senior Manager, Marketing

Current

Mdundo

Jan 2025 - Present (8 months)

Spearhead marketing and partnership strategies across African markets, driving user acquisition and engagement and establishing telco and media partnerships to increase downloads, subscriptions, and revenue.

Partnership Management Go To Market User Acquisition Campaign Management Strategic Planning

Business Development Manager

Interswitch

Jul 2023 - Dec 2024 (1 year 5 months)

Managed consumer platforms and drove retail growth strategies, expanding Quickteller biller aggregation into other African markets and increasing revenue through onboarding and partnerships.

Business Development Contract Negotiation Biller Aggregation Market Expansion Analytics Stakeholder Management

Business Development Manager

PalmPay

Jul 2022 - Jul 2023 (1 year)

Built and managed strategic relationships with mobile network operators to grow telco product consumption, delivering targeted co-marketing campaigns that increased monthly consumption by over N2.1 billion.

Commercial Strategy Market Analysis Co Marketing Stakeholder Management Product Development Negotiation

Specialist, Devices Management

9Mobile

Jun 2019 - Jul 2022 (3 years 1 month)

Led device partnership identification, accreditation, procurement and deployment, procuring and selling 20,000+ customized 4G MBB devices and facilitating eSIM introductions with OEMs like Samsung and Apple.

Partner Accreditation Project Management Supply Chain Commercial Negotiation

Retail Advisor Analyst

9Mobile

Nov 2013 - Jun 2019 (5 years 7 months)

Supervised a regional team of ~40, drove retail campaigns and sales initiatives, prepared management reports and led training to improve customer support and sales performance.

Team Leadership Retail Operations Campaigns Reporting Customer Service Training

Test Center Administrator

FirstLogic Enterprises

Oct 2009 - May 2012 (2 years 7 months)

Managed test center network infrastructure, configured testing systems and maintained candidate databases across multiple contract periods to ensure reliable examination delivery.

Troubleshooting Database Management IT Support Test Center Operations

Education

Degrees, certifications, and relevant coursework

Madonna University

Bachelor of Engineering, Electrical Electronics Engineering

Completed a Bachelor of Engineering in Electrical Electronics Engineering focusing on core electrical and electronic systems principles and applications.