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Estela Manfrinato

@estelamanfrinato

Strategy & Operations Leader | Business Transformation | General Management | Chief of Staff | Operating Model Design | ex-AB InBev, Glovo

Spain
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What I'm looking for

I'm looking to lead strategy, operations, finance and transformation in complex environments where I can connect priorities, operating models and teams to turn ambitious plans into sustained execution.

I’ve built my career across multiple disciplines, rather than within a single functional track: Strategy, Operations, Finance, People, Commercial and General Management.

I’m a Strategy & Operations and Business Transformation leader with 15+ years of experience across financial services, consumer, technology and entrepreneurship. I do my best work in complex environments where ownership is fragmented, priorities compete. and the path forward is not obvious. I bringing structure, alignment and momentum to turn strategy into execution.

I started in banking and I quickly moved into Structured, Acquisition & Leveraged Finance at Bradesco BBI. I worked on financing for M&A transactions, including sponsor-backed acquisitions, with exposure to M&A modelling, due diligence, credit underwriting and Private Equity. It built the analytical, commercial and negotiation discipline that still shapes how I work.

After an MBA at London Business School, I moved across functions and industries: from European Talent Management, L&D & Organisational Transformation at AB InBev, to eCommerce strategy and portfolio management at ZX Ventures, to Operations & Strategy leadership at draftLine, Finance & Strategy at Glovo, and ultimately General Management as a founder.

The pattern has stayed remarkably consistent.

At ZX Ventures, I coordinated strategic planning and performance across an 8-business European eCommerce portfolio and supported the Global Head of eCommerce in a Chief of Staff capacity.

At draftLine Europe, I partnered with the Managing Director to build the operating backbone of an award-winning agency that scaled from 14 to 85 employees, while delivering US$35M+ in marketing savings.

At Glovo, I sat on the Spanish Leadership Team as the GM’s Finance & Strategy partner, turning P&L and operational complexity into decisions on growth, profitability, commercial priorities and transformation.

At Concillar, I took full General Management accountability from business model and launch through operations and strategic closure.

I’m at my best when I can connect the dots: turn strategy into execution, create clarity from ambiguity, align senior stakeholders, design operating models and build the governance, teams and processes that allow organisations to move faster without adding unnecessary complexity.

Across these roles, I’ve built most of my experience around strategy and operations, transformation, organisational and operating model design, strategic planning, commercial and P&L decisions, and leading cross-functional programmes with senior stakeholders.

Experience

Work history, roles, and key accomplishments

Concillar Coworking logoCC
Current

Co-founder | CEO | Strategy & Operations

Concillar Coworking

Oct 2024 - Present (1 year 11 months)

Built and led the business end-to-end, from market validation and business-model design through launch, operations, commercial development and strategic closure. Owned Strategy, Finance, Operations, People, Customer Experience and partnerships, serving 120+ families while testing B2C and corporate models and making evidence-based decisions on business viability.

Glovo logoGL

Head of Finance & Strategy, Spain

Apr 2023 - Oct 2023 (6 months)

Leadership Team member and Finance & Strategy partner to the GM for Glovo's largest market. Led annual planning, P&L and Spain's first-country SAP rollout, while driving cross-functional initiatives across profitability, commercial strategy and new business models. Built business cases and performance frameworks connecting financial insight with executive decisions.

draftLine Europe logoDE

Head of Operations, Strategy & Finance

Jan 2020 - Dec 2022 (2 years 11 months)

Strategic and operational partner to the MD, helping scale draftLine Europe from 14 to 85 employees. Built the operating model and led Strategy, Finance, Operations, Client Services and Resource Management. Managed US$15m+ operating budget, led transformation including Workfront for 300+ users, and helped generate US$35m+ marketing savings.

AB InBev logoAI

Chief of Staff Global Head of eCommerce

Jul 2019 - Dec 2019 (5 months)

Combined European portfolio responsibility with Chief of Staff support to the Global Head of eCommerce. Coordinated annual planning, strategic priorities and executive reporting across Europe, North America, Latin America, Australia and APAC, aligning regional leadership around global priorities during rapid growth and organisational change.

AB InBev logoAI

Chief of Staff to EUR Head of eCommerce

Apr 2018 - Jul 2019 (1 year 3 months)

Worked at the centre of an 8-business, 9-country eCommerce portfolio, combining strategy, commercial finance, performance management, portfolio governance and Chief of Staff responsibilities. Led strategic planning and KPI frameworks, supported M&A integration and helped the portfolio deliver ~120% Net Revenue growth and two businesses reach positive EBITDA.

Anheuser-Busch InBev logoAI

Talent and Learning Lead

Sep 2016 - Apr 2018 (1 year 7 months)

Owned Talent Strategy, Performance Management, Succession Planning, People Analytics and L&D across a 20,000+ employee European organisation. Led senior talent governance, programmes for 200+ high potentials and a 15-person distributed team, while designing new talent frameworks, analytics and organisational processes supporting executive people decisions.

Anheuser-Busch InBev logoAI

Global Summer Intern – People

Jun 2015 - Oct 2015 (4 months)

Led development and implementation of a digital employee-engagement platform for 35,000+ employees in Brazil, coordinating People, Marketing, Sales, IT and external developers. Following the launch, selected to scale the solution to 10,000+ additional employees across 14 European countries and eight languages, delivered in four weeks.

BB

Associate - Structured Finance, IBD

Bradesco BBI

Aug 2010 - Apr 2014 (3 years 8 months)

Structured and executed 90+ acquisition, leveraged, structured finance and debt capital markets transactions across multiple industries. Worked on M&A modelling, due diligence, credit and financing structures, while coordinating complex stakeholders. Created new financing products generating ~US$10m and a process generating US$28m+ in fees.

Banco Bradesco logoBB

Assistant Relationship Manager

Banco Bradesco

Aug 2009 - Aug 2010 (1 year)

Supported Middle Market corporate clients across financing, treasury and risk-management needs, coordinating Credit, Debt, FX, Rates, Derivatives and Cash Management specialists. Built a foundation in corporate banking, commercial relationships and cross-functional client advisory before progressing internally to Bradesco BBI Investment Banking.

Education

Degrees, certifications, and relevant coursework

The Hong Kong University of Science and Technology logoTT

The Hong Kong University of Science and Technology

Master of Business Administration (M.B.A.), Business Administration

2016 - 2016

Master of Business Administration (M.B.A.) from The Hong Kong University of Science and Technology, completed in 2016.

London Business School logoLS

London Business School

Master of Business Administration (M.B.A.), Business Administration

2014 - 2016

Master of Business Administration (M.B.A.) from London Business School, completed from 2014 to 2016.

SF

St. Paul Institute of Finance

Specialist, Investment Banking

2011 - 2011

Specialist degree in Investment Banking from St. Paul Institute of Finance, completed in 2011.

Universidade Estadual de Campinas logoUC

Universidade Estadual de Campinas

Graduação, Ciências Econômicas

2004 - 2009

Graduação in Ciências Econômicas from Universidade Estadual de Campinas, completed from 2004 to 2009.

Tech stack

Software and tools used professionally

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