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Elektra Rodger

@elektrarodger

Marketing professional specializing in digital campaigns and brand strategy.

United States
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What I'm looking for

I am seeking a marketing role focused on digital campaigns, brand strategy, and content creation within a collaborative, mission-driven team that values sustainability and growth opportunities.

I am a marketing associate with hands-on experience developing email and SMS campaigns, social listening, and visual content creation for consumer brands. At Manic Panic LIC I executed Klaviyo-driven campaigns, designed assets in Canva and Adobe, managed LinkedIn presence, and handled invoicing via QuickBooks.

My background includes a summer internship at a bipartisan strategic consulting and lobbying firm where I supported presentation and research work for clients in education, healthcare, and environmental policy, and engaged with Congressional staff to advance client goals.

I bring strong technical familiarity with marketing tools, a collaborative mindset from varsity athletics, and a commitment to sustainability and brand-driven storytelling—ready to contribute to marketing, communications, and growth teams.

Experience

Work history, roles, and key accomplishments

ML
Current

Marketing Associate

Manic Panic LIC

Oct 2024 - Present (1 year 1 month)

Developed and executed email and SMS campaigns using Klaviyo and designed visual assets in Canva and Adobe; managed social listening and LinkedIn presence to inform brand strategy and engagement. Handled invoicing and sales orders in QuickBooks and supported content strategy with Pinterest moodboards.

Education

Degrees, certifications, and relevant coursework

Connecticut College logoCC

Connecticut College

Bachelor of Arts, Economics and Environmental Studies

Grade: 3.6 GPA

Activities and societies: Varsity Field Hockey (2020–2023); Awards: National Field Hockey Coaches Association National Academic Squad

Graduated with majors in Economics and Environmental Studies in May 2024 with a 3.6 GPA; participated in varsity field hockey and received NFHCA National Academic Squad recognition.

GA

Greenwich Academy

High School Diploma

Activities and societies: Varsity Field Hockey, Ice Hockey, and Lacrosse (2016–2020)

Completed secondary education with participation in multiple varsity sports including field hockey, ice hockey, and lacrosse from 2016 to 2020.

Tech stack

Software and tools used professionally

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Elektra Rodger - Marketing Associate - Manic Panic LIC | Himalayas