At W!nk (Thinkwink), I co-developed a customer loyalty and retention strategy with four other interns. I researched market trends, competitors, and consumer behaviour, then recommended approaches including personalised rewards and digital engagement.
Through my freelance work for DynamicLandscapes and Maintenance, I optimised a Squarespace website, managed Google Ads, and applied SEO strategies. I used Google Analytics and Google Search Console data to inform improvements to traffic, user experience, and lead conversion.
I'm developing Aurevia Digital & Consulting, an independent digital marketing project for small businesses. I design and prototype website layouts in Framer, and work on SEO, website copy, and strategies to support visibility and customer engagement.
I also built and ran an Amazon FBA store across consumer electronics and kitchen and dining products, selling around 5,000 and 1,000 units respectively. I used product research and sales data to guide product and inventory decisions.

