Echo Han
@echohan
Experienced SEO specialist focused on marketing and promotion strategies.
ChinaWhat I'm looking for
I am an SEO and marketing professional with over four years of experience in the biotechnology sector. My role at a leading biotechnology company has allowed me to develop and implement effective SEO strategies, conduct comprehensive website analyses, and produce high-quality promotional content. I have successfully managed numerous projects, including the Higher Education Scholarship Program, where I have demonstrated my ability to communicate effectively with universities and applicants, achieving a remarkable success rate in program visibility.
In addition to my SEO expertise, I have a strong background in event support, having coordinated over 20 industry conferences and webinars. My responsibilities included negotiating contracts, managing promotional activities, and ensuring successful event execution. I am passionate about leveraging my skills in data analysis and digital marketing to drive growth and engagement for organizations.
Experience
Work history, roles, and key accomplishments
Exhibition Support
ABiotechnology Company
Jan 2021 - Present (4 years 6 months)
Produced detailed research reports for over 20 industry conferences, covering attendance, exhibition, and sponsorship packages. Coordinated with conference hosts for contract negotiations, signing, and payment, and researched over 10 exhibition companies for design drafts and quotes.
Project Manager, Scholarship Program
ABiotechnology Company
Apr 2020 - Present (5 years 3 months)
Managed the annual Higher Education Scholarship Program, including website content updates, outreach to university finance departments, and applicant correspondence. Reviewed 50-70 applications annually, selecting 3-4 candidates for background checks and one final recipient.
Webinar Support
ABiotechnology Company
Oct 2019 - Present (5 years 9 months)
Researched and tested over 10 webinar tools and platforms, developing standard operating procedures for their usage. Managed the invitation process for speakers in over 5 webinar projects, including contract signing, detailed communication, and payment arrangements.
English SEO & Overseas Promotion
ABiotechnology Company
May 2019 - Present (6 years 2 months)
Conducted on-page and off-site SEO, including website audits, content creation, and backlink building, averaging 15-20 articles and 400-600 backlinks monthly. Managed business development activities such as client outreach, EDM campaigns, and marketing channel exploration.
Education
Degrees, certifications, and relevant coursework
City University of Hong Kong
Master of Arts, English Studies
Completed a Master of Arts in English Studies. Focused on advanced topics within the field.
Southwest Minzu University
Bachelor of Arts, English Linguistics
Obtained a Bachelor of Arts in English Linguistics. Developed a strong foundation in linguistic principles and English language studies.
Tech stack
Software and tools used professionally
Availability
Location
ChinaAuthorized to work in
Job categories
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