Dyuti Mukherjee

I’ve been doing storytelling for brands for 14 years—first in print and digital media, now through publishing, content marketing, localisation, and copywriting. I don’t chase virality; I build stronger, distinct, unforgettable brand narratives using personalised content strategy and research-backed business insight.

Right now, I’m planning, writing, and executing social media content and sustained marketing campaigns for restaurant chains, an aesthetician service, and a public school—along with preparing brand identities and guidelines for multiple brands. I also bring localisation expertise (English to Bengali) with culture and context-sensitive translation, from manuscript submission through production send-off, plus deep editing and publishing workflow experience from editorial roles.