Dilara Hayta
@dilarahayta
Community-focused social media manager and copywriter driving engagement and brand voice.
GermanyWhat I'm looking for
I am a community-focused Social Media Manager and Copywriter with hands-on experience building and moderating online communities, developing content strategies, and crafting brand-aligned copy for FMCG, retail, automotive and B2B clients.
I've managed platform operations across Instagram, Facebook, LinkedIn and TikTok, produced monthly and campaign reporting, led influencer research and coordinated cross-functional teams to execute campaigns and paid media through Meta Ads and Google Ads.
I hold a Master of Comparative Studies and a BA in English/American/German Studies, and I bring strong editorial skills, crisis moderation experience and a results-oriented approach to community growth and engagement.
Experience
Work history, roles, and key accomplishments
Community Manager
HAVAS Social
May 2025 - Present (1 year 1 month)
Manage and moderate online communities and social channels, developed guidelines and engagement strategies, and handled crisis management and prize promotions to increase community engagement.
Social Media Manager
TWT Engage
Mar 2022 - Present (4 years 3 months)
Planned and executed social content and campaigns across Instagram, Facebook, LinkedIn and TikTok, produced monthly reporting and ad copy, and coordinated creative briefs and team delivery.
Social Media Manager
MAC Studios KG
Feb 2021 - Feb 2022 (1 year)
Supported community management and content planning as a working student, created product texts and editorial plans, handled influencer communication and basic image editing for client accounts.
Education
Degrees, certifications, and relevant coursework
Heinrich-Heine-Universität Düsseldorf
Master of Arts, Comparative Studies
2021 - 2025
Master of Comparative Studies (M.A.) completed at Heinrich-Heine-Universität from October 2021 to 2025; thesis graded 1.3.
Heinrich-Heine-Universität Düsseldorf
Bachelor of Arts, English, American and German Studies
2016 - 2020
Grade: 1,9
Bachelor in Anglistik, Amerikanistik & Germanistik (B.A.) completed from October 2016 to October 2020 with final grade 1.9 and thesis graded 1.3.
Dieter-Forte-Gesamtschule (gymnasiale Oberstufe)
Abitur (secondary school diploma), Secondary Education
2013 - 2016
Attended the gymnasiale Oberstufe at Dieter-Forte-Gesamtschule from September 2013 to June 2016.
Dieter-Forte-Gesamtschule
Secondary school certificate, Secondary Education
2007 - 2013
Completed lower and middle secondary education at Dieter-Forte-Gesamtschule from September 2007 to May 2013.
Tech stack
Software and tools used professionally
Availability
Location
GermanyAuthorized to work in
Job categories
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