DSDestinei Simpson
@destineisimpson
Experienced Data Engineer specializing in analytics and data-driven solutions.
United StatesWhat I'm looking for
With over a decade of experience in nonprofit data analysis and evaluation, I have consistently contributed to notable efficiency gains and team capacity enhancements across various sectors, including nonprofit, pharma, and retail. My expertise lies in delivering exceptional service to teams and stakeholders while aligning strategies with organizational goals.
In my current role as a Senior Data Analyst at Good Apple, I have automated cross-platform data ingestion via APIs, enabling real-time insight sharing with clients and significantly reducing reporting latency. My collaborative efforts with app developers have led to a 12% increase in app activity through improved data visibility and targeted optimizations. I take pride in creating client-specific benchmarks and machine learning-based projections that guide campaign performance and budget planning.
Throughout my career, I have demonstrated a commitment to enhancing data precision and influencing strategic decisions. My work has resulted in a 25% increase in campaign engagement and success, showcasing my ability to leverage data for impactful outcomes. I am passionate about using data to drive improvements and am always eager to learn and adapt in this ever-evolving field.
Experience
Work history, roles, and key accomplishments
Senior Data Analyst
Good Apple
Jan 2023 - Present (2 years 4 months)
Automated cross-platform data ingestion via APIs, enabling real-time insight sharing with clients and reducing reporting latency. Partnered with app developers to implement bespoke event tracking, increasing app activity by 12% through improved data visibility and targeted optimizations. Created client-specific benchmarks, pacing models, and machine learning-based projections to guide campaign per
Monitoring and Evaluations Manager
Lantern Community
Sep 2017 - Jul 2022 (4 years 10 months)
Oversaw the Incident Review processes and mediated evaluations to enhance compliance and resolution. Organized and reformed the curriculum for the EQI group, supported collaborative meetings with different levels of staff in order to design logic models for 4 programs. Lead program evaluation and Fidelity efforts.
Data Analyst
Good Apple
Facilitated a 23% increase in incremental budget through effective planning with team to develop vast data pipeline, contributing to campaign accuracy and improved campaign ROI. Enhanced data precision by 10% with advanced Server Side Tagging expertise, providing the business with a tracking advantage. Delivered compelling presentations that influenced strategic decisions, leading to a 25% increas
Coordinator, Evaluation and Review
GMHC
Jul 2016 - Sep 2017 (1 year 2 months)
Fulfilled data requests produced by creating SQL query, analyzing large data sets and standardizing data processing. Taught a Microsoft Excel 101, and Advance Excel (Pivot tables and VLookup) class for 20+ Direct staff, improving overall capacity for data organization. Took on additional leadership roles outside of my title, include 2017 Team Operations Leader for the AIDS WALK NY and IRB administ
Data and Evaluations Analyst
Lantern Community
Published a monthly dashboard for distribution, developed logic models and assisted in program evaluation, as well as ad-hoc research and software training. Frequently collaborated with direct staff on evaluation and quality improvement and our clinical documentation group. Created Standard Agency Forms in Publisher, Gain Familiarity with SAP Business Objects.
Data Manager
Lantern Community
Updated all database forms, held regular trainings and continued education, spearheaded role specific trainings. Revamped software UI to accommodate staff and new program changes, created and implemented role-specific training. Developed the User Manual for database in the context of our agency.
Education
Degrees, certifications, and relevant coursework
Parsons School of Design - The New School
Big Data: Consumer Research
2016 - 2016
The City College of New York
Bachelor's of Applied Science (B.A Sc.), Computational and Applied Mathematics
2009 - 2015
Activities and societies: Minor in Psychology
Tech stack
Software and tools used professionally
Availability
Location
United StatesAuthorized to work in
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