Deborah Lawton

Built and led CARE Institute, a national professional education and thought-leadership platform, establishing strategy, operating model, standards, portfolio, and infrastructure. Delivered 18 events reaching 15,000+ registrants and 9,000+ attendees, and led cross-functional execution across multiple departments.

Directed the CARE Institute, overseeing strategic direction, portfolio, faculty, content quality, and continuous improvement. Established reporting and measures of participation, engagement, satisfaction, reach, and organizational value.

Provided psychotherapy to children, adolescents, adults, and parents using an integrated approach, specializing in complex trauma, attachment, development, family systems, and mood/anxiety disorders. Developed and delivered professional trainings and virtual psychoeducational resources.

Led clinical operations, quality management, regulatory compliance, and staff supervision for a behavioral health program serving at-risk youth and families, achieving 500% growth in three months and 800% in eight months. Managed clinical services and partnerships, using quality and outcome data to monitor performance.

Led implementation of a university-wide online course evaluation system, increasing faculty response rates from 18% to 80% within two semesters. Conducted research and data analysis on faculty attrition and institutional initiatives, including evaluative reporting for an NSF ADVANCE grant.

Provided freelance writing, editing, and proofreading services.

Taught English to speakers of other languages.

Supported marketing and communications initiatives.

Provided writing tutoring and support to university students.

Provided administrative and management support.

Built and managed a multi-jurisdiction territory, focusing on referral growth and provider relationships. Used CRM data to evaluate performance and identify referral opportunities.

Managed a quota-carrying territory, building provider relationships and driving referral growth across the DC/Northern Virginia market. Consistently met or exceeded expectations and earned bonuses most quarters.

Managed national clinical training and education initiatives, developing and delivering professional education programs and ensuring clinical rigor and CE compliance.

Earned a Master of Arts in Clinical Psychology from the University of Texas–Pan American in 2014.

Earned a Bachelor of Arts in English Language & Literature from the University of Maryland, College Park in 1999.