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Debancar World Concept UserDU
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Debancar World Concept User

@debancarworldconcept

Digital Marketing Manager blending data-driven campaigns with UI/UX design to grow measurable ROI.

Nigeria
Message

What I'm looking for

I’m looking for a role where I can lead data-driven digital marketing while applying UI/UX principles to improve conversion and customer experience. I want measurable impact through SEO/SEM, paid ads, analytics, and continuous testing.

I’m a results-driven Digital Marketing & UI/UX professional with a background in business studies and banking. I combine digital strategy, brand positioning, and user-centred design to improve customer experience and conversions.

As Digital Marketing Manager at Tiffytee World Concepts, I developed strategies that increased online engagement by 90%, boosted follower engagement by 100%, and improved conversion rates. I also launched Google Ads and Facebook Ads campaigns, increasing lead acquisition by 90% through strong ROI.

In my role at Debancar World Concepts, I manage PPC and social media campaigns, support business objectives with a content calendar, and deliver measurable growth. I’ve achieved top keyword rankings within 1 month and boosted traffic by 90% through SEO optimisation, while continuously refining performance using analytics.

Earlier, as a Banking Officer (Central Cash Unit) at Union Bank of Nigeria PLC, I managed portfolios, performed risk assessments, and ensured regulatory compliance—alongside collaboration with marketing to design financial products and increase customer acquisition by 100%. I bring that same disciplined, insight-led approach to digital execution using tools like Google Analytics, HubSpot, and Google Ads, plus design tools like Figma and Adobe XD.

Experience

Work history, roles, and key accomplishments

Debancar World Concepts logoDC
Current

Digital Marketing Specialist

Debancar World Concepts

Aug 2020 - Present (5 years 11 months)

Managed PPC and social media campaigns aligned to business objectives, including building a content calendar to increase engagement by 90%. Conducted SEO optimisation, achieving top keyword rankings within 1 month and increasing traffic by 90%, with ongoing market research and competitor analysis to refine strategy.

Education

Degrees, certifications, and relevant coursework

Lagos State Polytechnic logoLP

Lagos State Polytechnic

National Diploma, Business Studies

Completed a National Diploma in Business Studies at Lagos State Polytechnic in 2012.

SO

SSCE O'Level

SSCE O'Level, Secondary Education

Completed SSCE O'Level education in 2002.

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