Looking for a job

Dayane Tomé

@dayanetom

Message

I build high-impact influencer partnerships and integrated campaigns across complex stakeholder ecosystems.

Brazil

Message

What I'm looking for

I'm looking for a remote LATAM influencer marketing account management role where I can lead partnerships, align clients and stakeholders, and turn campaign objectives into clear plans, deliverables and measurable outcomes.

I've built and managed 50+ strategic partnerships at Brazil's Ministry of Health, working with organizations including iFood, Uber, UNICEF, Huawei and Colgate. I connect partner objectives, deliverables, approvals and activation timelines across nationwide health campaigns.

Across 20+ years in communications, account management and campaign strategy, I've coordinated digital content, PR, events, brands and influencer-facing activations. I also supported media and production governance for approximately BRL 150M annually through agency alignment, delivery tracking and performance interpretation.

At Borghi/Lowe, I spent more than five years leading agency accounts from brief through final delivery, coordinating strategy, creative, media, production and suppliers. I bring structured client service, negotiation and cross-functional coordination to remote, US-facing teams.

Experience

Work history, roles, and key accomplishments

Advertising, Communications & Partnerships

Ministry of Health, Brazil

Jun 2023 - Jun 2026 (3 years)

Built and managed 50+ strategic partnerships with major brands and organizations, integrating digital content, PR, events, and influencer activations across nationwide health campaigns. Supported approximately BRL 150M/year in media and production governance.

Partnership Management Campaign Strategy Content Integration PR Events Influencer Marketing Approval Workflows Performance Analysis Cross functional Coordination

Head of Communications

Federal District Legislative Chamber

Jan 2023 - Apr 2023 (3 months)

Managed communications for a legislative office, coordinating content, media, stakeholder relationships, events, and executive messaging. Produced audience-specific narratives and communication assets that translated political agendas into clear public-facing content.

Content Creation Media Relations Stakeholder Management Event Coordination Executive Communication

Head of Communications

Presidency of Brazil — Secretariat of Government

Oct 2017 - Aug 2022 (4 years 10 months)

Led up to 20 communications professionals and coordinated high-stakes workstreams with senior government stakeholders, media, and institutional partners. Managed sensitive national campaigns and issues by aligning messages, owners, deadlines, and escalation paths.

Team Leadership Stakeholder Management Crisis Communications Campaign Management Cross functional Coordination Media Relations

Account Supervisor

Borghi/Lowe Advertising Agency

Jan 2011 - Jul 2017 (6 years 6 months)

Spent 5+ years in agency account leadership, managing multiple client demands and coordinating strategy, creative, media, production, and suppliers from brief to final delivery. Protected client relationships by structuring scopes, approvals, timelines, and expectations.

Account Management Client Relationships Campaign Coordination Approval Workflows Supplier Management Strategic Planning