Marina Mara Pereira
@marinamarapereira
Partnerships and business strategy leader driving LATAM growth through strategic alliances, KPI-focused operations, and team leadership.
What I'm looking for
I’m a results-driven Partnerships and Business Strategy professional focused on partnerships management across the LATAM region. At Catalyst, I manage and develop strategic media and technology partnerships (AppsFlyer, Apple, Singular, Adikteev, Mintegral, Monks, Publicis), acting as the main point of contact for prospecting, negotiations, and strategic partnership execution.
I lead the full partnership lifecycle across 40+ active accounts and have contributed to a projected revenue pipeline of over R$7M through client and brand acquisition (e.g., Casas Bahia, LATAM Airlines, Magazine Luiza, Walmart, XP Inc.). Previously, as a Business Development & Account Management Lead, I implemented HubSpot and integrated analytics tools like Mixpanel and AppsFlyer, managed 10,000+ leads across global markets, and supported regional scale-ups by building pre-sales operations and reducing operational costs by 20% through workflow redesign.
Experience
Work history, roles, and key accomplishments
Partnerships Manager
Catalyst
Jan 2025 - Present (1 year 5 months)
Managed and developed strategic media and technology partnerships to align launch initiatives and drive performance and revenue. Served as main point of contact for prospecting, negotiations, and partnership management across 40+ active accounts, building a projected revenue pipeline of over R$7M.
Biz Dev & Account Lead
Market Blitz
Jan 2023 - Jan 2025 (2 years)
Led pre-sales and post-sales operations across 30+ countries, managing a portfolio of 10,000+ leads for consumer apps across global markets. Implemented HubSpot and integrated analytics tools (Mixpanel, AppsFlyer) to optimize workflows and enable KPI tracking and executive insights.
Account Manager (Mid Level)
Market Blitz
Jan 2023 - Jan 2025 (2 years)
Managed priority clients across 30+ countries as the main Portuguese, English, and Spanish point of contact, focusing on engagement, account growth, and renewal performance. Planned in-person events to support partner engagement and collected client feedback to drive operational and product improvements.
Business Development Executive
Market Blitz
Jan 2023 - Jan 2025 (2 years)
Conducted prospecting and negotiations to acquire professionals for the platform, managing relationships in Portuguese, English, and Spanish. Led consultative meetings and onboarding workflows to expand the user base and improve the end-to-end customer experience.
Account Manager (Glutões)
Glutões
Managed small and mid-sized restaurant accounts, delivering relationship management and marketing initiatives to improve traffic and conversion for clients’ digital menus. Tracked engagement and customer satisfaction metrics and used insights to drive retention, account growth, and upsell/cross-sell opportunities.
Business Analyst (Market Research)
Opinion Box Pesquisas
Jan 2021 - Jan 2022 (1 year)
Owned the consultative sales cycle from inbound lead qualification to deal closing, tailoring digital research solutions to client needs. Managed strategic mid-sized and enterprise accounts, partnering with brands including Kimberly-Clark and Binance, and contributed to generating a revenue pipeline exceeding R$1M.
Admin & HR Assistant
Conall Engenharia
Jan 2020 - Jan 2021 (1 year)
Supported recruitment and hiring processes, including candidate screening and onboarding support. Managed payroll and working hours tracking, handled accounts payable, issued invoices, and produced monthly performance reports to support operational follow-ups.
Executive Assistant
World Financial Group
Jan 2018 - Jan 2019 (1 year)
Provided multilingual customer support in English, Spanish, and Portuguese, supporting client communication and relationship management initiatives. Managed executive calendars, corporate meetings, and travel logistics while maintaining digital records, reports, and contracts.
Customer Service Assistant
Smart Fit
Jan 2016 - Jan 2017 (1 year)
Served as a liaison between executives, staff, and clients while coordinating internal meeting logistics and schedules. Supported customer service operations, processed payments, managed membership sales, and handled front-desk cash flow control.
Sales Consultant
Botswana LTDA
Provided personalized customer service in the women’s fashion segment, focusing on customer experience and retention. Met daily sales goals and conversion targets, supported inventory replenishment and organization, and assisted customers with product selection.
Education
Degrees, certifications, and relevant coursework
Universidade Fumec
MBA, Strategic Marketing
Completed an MBA in Strategic Marketing at Universidade Fumec in Belo Horizonte.
Universidade Fumec
Best Academic Performance, Business
Received the Best Academic Performance recognition in the Business College program at Universidade Fumec.
Computer System Institute
Business Administration & Management, Business Administration & Management
2018 - 2019
Studied Business Administration & Management in Chicago, IL during 2018–2019.
Computer System Institute
Microsoft Office Suite, Microsoft Office Suite
Completed Microsoft Office Suite training at Computer System Institute in 2019.
Midwestern Career College
Leadership Workshop, Leadership
Completed a Leadership Workshop program at Midwestern Career College in 2018.
Midwestern Career College
Business English, Business English
Completed a Business English program in Chicago, IL in 2018.
Stafford House Chicago
ESL, ESL (English as a Second Language)
Completed ESL (English as a Second Language) studies in Chicago, IL in 2017.
Availability
Location
Authorized to work in
Social media
Job categories
Skills
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