David Munoz
@davidmunoz
Experienced brand marketer and content strategist with 17+ years.
What I'm looking for
With over 17 years of experience in brand marketing and content strategy, I excel at merging audience insights with brand vision for both B2B and B2C brands. My journey has taken me through agency and start-up environments, where I've successfully launched initiatives that resonate with diverse audiences.
Currently, I am the Founder of Mukti, a holistic wellness community in Colombia, where I design transformative travel experiences. My previous roles include Director of Marketing Channels at Aeropost, where I implemented CRM tools that significantly boosted sales, and Director of Strategic Planning at VMLY&R, where I led award-winning campaigns for beIN SPORTS. I thrive in dynamic environments and am passionate about creating impactful strategies that drive growth.
Experience
Work history, roles, and key accomplishments
Founder
Mukti
Mar 2023 - Present (2 years 3 months)
Launched a holistic wellness community focused on spiritual practices and transformative travel experiences. Designed and executed retreat programs that blend wellness, culture, and adventure, attracting a loyal community of wellness enthusiasts.
Brand Director
Nativo
Aug 2023 - Oct 2025 (2 years 2 months)
Managing the Bogota office, overseeing and leading efforts for Red Bull LATAM and Whistle Express.
Director of Marketing Channels
Aeropost
Dec 2021 - Nov 2022 (11 months)
Implemented and managed CRM tools, resulting in increased GMV. Directed email, social, and web strategies for over 40 countries, and led the launch of a new e-commerce platform in the Bahamas.
Marketing Lead
SCYTHE
Nov 2020 - Nov 2021 (1 year)
Led the integration and marketing strategy for all product lines, driving growth and expansion. Oversaw marketing efforts leading to a significant increase in customer size and solidified the company's position in the cybersecurity market.
Director of Strategic Planning
VMLY&R
Feb 2018 - Nov 2020 (2 years 9 months)
Led the development and execution of award-winning campaigns for beIN SPORTS and Chevron. Conducted research to uncover audience insights, driving content creation for multiple campaigns.
Freelance Strategist
Self-Employed
May 2017 - Mar 2018 (10 months)
Developed and executed social and e-commerce strategies for various clients, focusing on audience growth and lead generation campaigns.
Strategy Director
Deep Focus
Apr 2016 - May 2017 (1 year 1 month)
Oversaw strategy and digital practice for clients like Intel and Samsung. Led social/channel strategy for Intel Software, resulting in a successful campaign.
Associate Director Experience Planning
TRISECT
Dec 2013 - Apr 2016 (2 years 4 months)
Directed digital strategy and content creation for various brands, creating a new service and revenue source for the agency.
Digital Strategist
Y&R The Bravo Group
Apr 2012 - Dec 2013 (1 year 8 months)
Developed content strategy for brands and led digital strategy for the Medalla Light U.S. launch, resulting in outperforming campaign efforts.
Creative Strategist
Nativo
Jun 2008 - May 2012 (3 years 11 months)
Developed digital communication strategies for B2B and B2C brands, contributing to new business accounts and increasing client scope.
Associate Manager
Costa IMC
Aug 2007 - Jun 2008 (10 months)
Executed a corporate recruitment advertising campaign and analyzed consumer research to improve recruitment success.
Education
Degrees, certifications, and relevant coursework
David hasn't added their education
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Software and tools used professionally
Availability
Location
Authorized to work in
Website
hellodmcs.notion.sitePortfolio
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