David Oluwaferanmi
@david_mediah
I build lifecycle email campaigns that improve engagement, retention, and conversions.
NigeriaWhat I'm looking for
At Valencia Cosmetica, I manage end-to-end email delivery across Klaviyo and Omnisend, planning, writing, designing, testing, and deploying 180+ campaigns for 3,000+ subscribers. My lifecycle campaigns, segmentation, and website optimization contributed to a 45% increase in email engagement and a 25% improvement in conversions.
I'm also managing agency email campaigns in MailerLite, using audience segmentation, conversion-focused copy, responsive templates, list-growth tactics, and performance reporting to improve subscriber engagement. I enjoy turning customer insights into personalized journeys that strengthen retention, lifetime value, and sustainable e-commerce growth.
Experience
Work history, roles, and key accomplishments
Website Manager & Digital Marketing Specialist
Valencia Cosmetica
Aug 2024 - Present (2 years)
Owned end-to-end email campaign delivery, building and optimizing lifecycle customer journeys and segmentation to drive engagement and conversions. Contributed to a 45% increase in email engagement and a 25% improvement in conversions.
Education
Degrees, certifications, and relevant coursework
Institute of Health Sciences and Technology, UBTH, Benin City, Edo State
Diploma in Occupational Therapy, Occupational Therapy
Diploma in Occupational Therapy from the Institute of Health Sciences and Technology, UBTH, Benin City, Edo State, completed in 2025.
Tech stack
Software and tools used professionally
Availability
Location
NigeriaAuthorized to work in
Salary expectations
Social media
Job categories
Skills
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