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Daniel Whitaker SobralDS
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Daniel Whitaker Sobral

@danielwhitakersobral

International trade and commercial leader driving growth through negotiation and operational excellence.

Brazil
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What I'm looking for

I’m looking for an export/import or international trading role where I can lead commercial growth, negotiate in English, and develop new business—combining structured operations, feasibility studies, and multicultural market experience to deliver measurable results.

I’m a commercial and operational leader with 7+ years of experience in foreign trade, international negotiation in English, and prospecting clients and suppliers. I’ve operated across Asia, Africa, and Europe, and I’ve built business strategy with a strong multicultural perspective.

Most recently, as Managing Partner / General Manager at APPLE ODONTOLOGIA/ODONTOQUICK, I structured expansion for dental clinics by leading feasibility studies for three new units, driving clinic openings, and developing commercial strategies for patient acquisition and corporate partnerships. I also supervised multi-disciplinary teams and the implementation of integrated ERP/CRM systems—standardizing management, service, and operations while increasing revenue through regional growth.

Before that, I served as Director / Commercial Director at FRAUEN DORFFURNITURE, structuring the commercial area from conception to operations, building high-end product growth, and expanding through partnerships and fairs (achieving 230% revenue growth in 15 months). Earlier, as an International Trader at Tomen Corporation (Toyota Tsusho do Brasil), I expanded import volume and revenue through international contract negotiation and supplier development, and I also led feasibility-to-launch work for a microbrewery implementation at KARAVELLE.

Experience

Work history, roles, and key accomplishments

AO

Managing Partner / GM

Apple Odontologia / OdontoQuick

Jun 2016 - Jan 2025 (8 years 7 months)

Structured the business model for regional expansion of Apple Odontologia/OdontoQuick, including feasibility studies for three new units in São Paulo state. Led clinic openings, commercial strategy, multi-disciplinary teams, and ERP/CRM implementation, expanding to three units and increasing revenue while standardizing operations.

KM

General Manager

Karavelle Microbrewery

Jan 2008 - Jun 2011 (3 years 5 months)

Conducted economic and technical feasibility studies and negotiated with equipment manufacturers, banks, and suppliers to implement a microbrewery with 50,000 liters/month capacity. Developed premium-market marketing and positioning, multiplying sales and increasing profitability per liter with margins up to 50% above competitors.

TT

International Trader

Tomen Corporation (Toyota Tsusho)

Feb 2001 - Dec 2007 (6 years 10 months)

Expanded the textile portfolio by developing and introducing new products and suppliers in India and Taiwan. Increased thread sales from 3 to 20 containers/month through prospecting and negotiated international contracts on pricing, deadlines, and technical specifications, expanding import volume by 5x and improving margins.

Education

Degrees, certifications, and relevant coursework

Universidade de São Paulo (USP) logoUU

Universidade de São Paulo (USP)

Postgraduate Degree, Environmental Management

Completed a postgraduate degree in Environmental Management at USP, finishing in December 2004.

Pontifícia Universidade Católica de São Paulo (PUC-SP) logoPP

Pontifícia Universidade Católica de São Paulo (PUC-SP)

Bachelor's Degree in International Relations, International Relations

Completed International Relations studies at PUC-SP, graduating in December 2001.

Pontifícia Universidade Católica de São Paulo (PUC-SP) logoPP

Pontifícia Universidade Católica de São Paulo (PUC-SP)

Bachelor's Degree in Economics, Economics

1997 -

Began a Bachelor's Degree in Economics at PUC-SP in November 1997; the program was incomplete.

Tech stack

Software and tools used professionally

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