At Norwegian Cruise Line Holdings, I owned Vacation Builder, the NCL.com booking-funnel redesign that reduced a 64-step path to an average of 36 steps. The launch increased direct booking conversion by 33% and funnel entry by 58%.
I led backlog and end-to-end delivery with a 10-person team, shipping 30+ annual releases without production rollbacks. I also delivered interactive deck plans, pre-login Latitudes Rewards redemption, Salesforce chat integration, AEM authoring governance, a Drupal 6 migration, and FEXCO payments across 200 international markets.
Previously at ChenMed, I consolidated competing requests from 47 stakeholders into a prioritized Kanban backlog for intranet and ServiceNow platforms used across 90+ clinics. I led HIPAA-compliant workflow delivery and a product consolidation projected to save more than $3M over two years.
My foundation in business analysis, Scrum leadership, cloud migration, analytics, and release coordination helps me connect customer behavior, operational needs, and reliable delivery.
