Daniel Fox
@danielfox1
I create brand campaigns, video, and event content from concept through rollout.
United StatesWhat I'm looking for
I've led creative work for SCW Fitness Education, Framesi North America, and Moderne Glass, producing brand campaigns, video, photography, print, digital, and social content.
At SCW Fitness Education, I manage creative for 28+ Meta awareness and retargeting campaigns across seven national conferences, generating 6.2M+ impressions and 2.7M reach on a $6K budget. I also helped drive a 122% increase in Facebook engagement and a 126% increase in Instagram interactions in 90 days through a video- and Reels-first content strategy.
I bring 20+ years of hands-on design leadership, from directing product launches and mentoring designers to filming live events with Blackmagic 6K cameras and delivering polished edits in Premiere Pro, After Effects, and DaVinci Resolve.
Experience
Work history, roles, and key accomplishments
Responsible for marketing materials development across all platforms. On site filming/photography of live events and creating social media materials from those assets. Development and management of paid Meta campaigns including awareness and retargeting campaigns for the 7 national lice events that happen yearly. Setup and management of all audio/video and filming equipment and every conference.
● CAMPAIGN LEADERSHIP: Design and manage all creative for 28+ Meta ad campaigns across awareness and retargeting funnels, generating 6.2M+ impressions and 2.7M reach across 7 national conferences on a $6K budget.
● Drove 122% increase in Facebook engagement and 126% increase in Instagram interactions over 90 days through a content strategy combining 50/50 video and image posts with Reels-first
● POLITICAL CAMPAIGNS: Develop websites, direct mail, logos, and media content for political clients and campaign managers.
● AGILE DESIGN: Collaborate closely with clients to meet tight deadlines and revise materials to align with campaign goals.
Worked as Graphic Artist at Freelance / Graphic Design Services.
Lead the graphics/media department, setting creative direction and managing the design of high-quality marketing materials for digital, print, and social media. Oversee the entire creative process, from concept to execution, ensuring brand consistency and innovation. Manage a team, mentor junior designers, and coordinate cross-departmental review processes for product launches, including the succe
● CREATIVE DIRECTION: Lead the graphics/media department, setting direction for digital, print, and social media.
● TEAM LEADERSHIP: Manage a team, mentor junior designers, and coordinate cross-departmental reviews.
● PRODUCT LAUNCHES: Spearheaded the successful rollout of the Morphosis Hair Treatment Line and Framcolor Eclectic 5D Color Gloss.
● VISUAL STRATEGY: Utilize professional photog
Develop and produce all print and digital marketing materials, product catalogs, advertisements, eblasts, product images and web graphics. Photograph products for all applications. Produce and edit product videos and process demonstrations.
Responsible for the design and production of marketing materials (print and web) for various promotional product lines offered by Glass America.
Worked as Graphic Artist at Signature Flags.
Education
Degrees, certifications, and relevant coursework
Community College of Beaver County
Associate of Applied Science, Graphic Design
Community College of Beaver County
Web Page, Digital/Multimedia and Information Resources Design
2011 - 2012
Community College of Beaver County
Associate's degree, Design and Applied Arts
2000 - 2001
Tech stack
Software and tools used professionally
Availability
Location
United StatesAuthorized to work in
Job categories
Skills
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