cyrus shamsian
@cyrusshamsian
Product Analyst specializing in digital banking analytics, dashboards, and data-driven product insights.
United StatesWhat I'm looking for
I am an analytical, results-driven Product Analyst with over six years of experience in digital banking and marketing analytics, focused on turning complex data into actionable product and business improvements.
At Apple Federal Credit Union I analyze online and mobile banking data, build and maintain Power BI and Tableau dashboards, and use SQL, R, Excel, and Google Analytics to measure performance, identify trends, and support feature rollouts through testing and staff training.
I partner with cross-functional teams using JIRA, deliver insights that increase digital adoption and satisfaction, and leverage my background in marketing reporting and operations management to optimize processes and product performance.
Experience
Work history, roles, and key accomplishments
Digital Product Analyst
Apple Federal Credit Union
Jan 2018 - Present (7 years 9 months)
Analyzed online and mobile banking data to identify trends and pain points, built Power BI and Tableau dashboards to track KPIs, and delivered insights that improved digital adoption and service quality.
Marketing Associate
321 Web Marketing
Jan 2017 - Jan 2018 (1 year)
Supported digital marketing campaigns through reporting and trend analysis, producing Google Analytics and Excel reports that informed campaign optimization and measured ROI.
Assistant Manager
Domino’s
Jan 2014 - Jan 2018 (4 years)
Supervised daily store operations, staff scheduling, and performance tracking, using operational data to improve order accuracy, customer satisfaction, and efficiency.
Education
Degrees, certifications, and relevant coursework
GUGeorge Mason University
Bachelor of Science, Business Analytics
Completed a Bachelor of Science in Business with a focus on business analytics and related coursework.
GUGeorge Mason University
Certificate, Business Analytics
Completed a Business Analytics certification program to develop skills in data analysis and visualization.
Tech stack
Software and tools used professionally
Availability
Location
United StatesAuthorized to work in
Job categories
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