claire wachira
@clairewachira
Resourceful Marketing Officer with expertise in strategic marketing initiatives.
What I'm looking for
I am a dedicated Marketing and Promotion Officer with a strong background in executing strategic marketing initiatives and effective brand management. My experience spans various roles, including Investment Promotion Officer at KenInvest, where I conducted research on SME growth and provided valuable insights on company registration procedures for investors.
Throughout my career, I have honed my communication and interpersonal skills, allowing me to build positive relationships with clients and stakeholders. My time as a Sales & Marketing Agent at Philmelz Explorica Tours & Travels enabled me to analyze market potential and maximize sales through effective promotion of touring services. I am passionate about understanding company goals and aligning my efforts to ensure efficient task execution.
Experience
Work history, roles, and key accomplishments
Investment Promotion Officer
Kenya Investment Authority
Jan 2022 - Present (3 years 10 months)
Conducted comprehensive research on SME growth incubation facilities and assessed the ease of doing business within Kenya. Analyzed financial facilities supporting SME growth and streamlined investor certificate procedures at KenInvest, providing crucial insights into company registration processes and identifying opportunities for potential investors.
Sales & Marketing Agent
Philmelz Explorica Tours & Travels
Jan 2017 - Present (8 years 10 months)
Promoted touring services and conducted market potential analysis to maximize sales, contributing to significant revenue growth. Established and maintained positive customer relationships through effective communication, coordinating sales efforts and addressing customer concerns to ensure high satisfaction levels.
Marketing Analyst
Activation Crew
Jan 2015 - Present (10 years 10 months)
Educated consumers about various products and meticulously maintained event calendars for brand activations, ensuring seamless execution of promotional activities. Reported sales targets and results to supervisors, providing valuable data that contributed to strategic decision-making and improved campaign effectiveness.
Education
Degrees, certifications, and relevant coursework
Mount Kenya University
Bachelor's in Business Management, Marketing
2019 - 2022
Grade: 2nd Lower Class Honors
Specialized in Marketing, gaining expertise in strategic marketing initiatives and effective brand management. Achieved 2nd Lower Class Honors.
Kenya Methodist University
Diploma in Business Management, Marketing
2010 - 2012
Focused on Marketing Specialization, developing foundational knowledge in business management and marketing principles.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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