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Christina KovalyovaCK
Open to opportunities

Christina Kovalyova

@christinakovalyova

I build EdTech growth funnels that improve conversion, retention, and predictable revenue.

Poland
Message

What I'm looking for

I'm looking to lead product marketing and growth initiatives for digital products, using customer insights, funnel optimization, positioning, and cross-functional execution to build sustainable revenue.

At Isaac Pintosevich Systems, I build and optimize sales funnels for digital EdTech products, turning customer behavior, funnel performance, and unit economics into growth opportunities. I scaled monthly revenue from €15,500 to €70,000, with a €96,000 peak, and increased webinar conversion from 6% to 22%.

I've launched four products from scratch, led go-to-market strategy, developed positioning and offers, and designed customer journeys from acquisition through monetization. I also lead cross-functional initiatives across marketing, sales, product, and education while managing €25K–€50K monthly ad budgets and external contractors.

Experience

Work history, roles, and key accomplishments

IS

Project Lead / Product Marketing Manager

Isaac Pintosevich Systems

Jan 2021 - Jan 2026 (5 years)

Built and optimized sales funnels across multiple digital products, analyzing performance and unit economics to identify growth opportunities. Led go-to-market strategy for new products and managed cross-functional growth initiatives.

Education

Degrees, certifications, and relevant coursework

Kyiv National Economic University logoKU

Kyiv National Economic University

Bachelor's degree, Business Management

2016 - 2020

Pursued a degree in Business Management, focusing on business administration and management principles.

Tech stack

Software and tools used professionally

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