Christian Taylor
@christiantaylor
Strategic marketing executive with over 20 years in music industry.
United StatesWhat I'm looking for
I am a strategic marketing executive with over 20 years of experience in the music industry, specializing in data-driven campaign success and artist promotion across major labels. My proven track record includes building strong industry relationships, enhancing artist visibility, and driving revenue growth. I am committed to innovative strategies that increase market share and audience engagement, ensuring that I deliver big picture vision with razor-sharp execution.
Throughout my career, I have developed and led cross-functional teams to achieve marketing excellence. My experience includes executing high-impact regional radio campaigns, negotiating major radio station features, and curating artist appearances at key industry events. I have successfully partnered with radio programming and sales teams to drive artist awareness and strengthen market penetration, ultimately increasing revenue for the labels I have worked with.
As a consultant in business development, I continue to drive new business growth through targeted outreach, ensuring clear communication between clients and production. My expertise in data analysis and creative problem-solving allows me to develop customized solutions that align client goals with production capabilities, ensuring quality and satisfaction in every project.
Experience
Work history, roles, and key accomplishments
Consultant, Business Development
610 Record Manufacturing
Jan 2025 - Present (4 months)
Drove new business growth through targeted outreach, generating a steady pipeline of qualified leads for vinyl pressing services. Served as a strategic liaison between clients and production, ensuring clear communication across manufacturing timelines. Developed and pitched customized pressing solutions, aligning client goals with production capabilities for quality and efficiency.
Regional Director, Promotion & Marketing
Interscope Records
Jan 2022 - Dec 2024 (2 years 11 months)
Executed high-impact regional radio campaigns and negotiated major station features, significantly boosting artist chart performance and market dominance. Built and nurtured media relationships, securing high-profile features and priority placements while partnering with radio teams to drive artist awareness and increase revenue. Curated artist appearances at key industry events and community init
Vice President, Promotion & Marketing
Republic Records
Jan 2020 - Dec 2021 (1 year 11 months)
Led cross-functional teams to achieve ambitious marketing goals, developing and executing multi-platform campaigns to expand artist reach and maximize audience engagement. Negotiated and secured strategic partnerships with media and streaming platforms, unlocking new promotional channels and boosting revenue streams. Applied deep market analysis to refine promotional strategies and integrated digi
National Director, Promotion & Marketing
Republic Records
Jan 2016 - Dec 2020 (4 years 11 months)
Led cross-functional teams to achieve ambitious marketing goals, developing and executing multi-platform campaigns to expand artist reach and maximize audience engagement. Negotiated and secured strategic partnerships with media and streaming platforms, unlocking new promotional channels and boosting revenue streams. Applied deep market analysis to refine promotional strategies and integrated digi
Regional Director, Promotion & Marketing
Republic Records
Jan 2011 - Dec 2016 (5 years 11 months)
Led cross-functional teams to achieve ambitious marketing goals, developing and executing multi-platform campaigns to expand artist reach and maximize audience engagement. Negotiated and secured strategic partnerships with media and streaming platforms, unlocking new promotional channels and boosting revenue streams. Applied deep market analysis to refine promotional strategies and integrated digi
Regional Director, Promotion & Marketing
Interscope Records
Jan 2004 - Dec 2011 (7 years 11 months)
Executed high-impact regional radio campaigns and negotiated major station features, significantly boosting artist chart performance and market dominance. Built and nurtured media relationships, securing high-profile features and priority placements while partnering with radio teams to drive artist awareness and increase revenue. Curated artist appearances at key industry events and community init
Manager, Video Promotion
Geffen Records
Jan 2002 - Dec 2004 (2 years 11 months)
Managed promotional campaigns for project launches, earning top placements on national video outlets and increasing artist visibility. Applied strong communication and project management skills to ensure successful campaign execution. Utilized media relations to secure key placements and enhance artist reach.
Education
Degrees, certifications, and relevant coursework
UIUniversity of Rhode Island
Bachelor of Arts, Communication
Studied core principles of communication theory and practice. Developed skills in public speaking, media analysis, and interpersonal communication.
Tech stack
Software and tools used professionally
Availability
Location
United StatesAuthorized to work in
Job categories
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