Looking for a job

Charumitra Chauhan

@charumitrachauhan

Revenue Growth Management leader advising organizations on pricing, commercial strategy, and data-driven promotion planning.

United Arab Emirates

Message

I currently advise organizations on commercial strategy, Revenue Growth Management, and pricing. In a commercial excellence engagement, I assessed the operating model, pricing, and performance management practices, then developed recommendations to strengthen governance and execution.

At JBS, I developed regional RGM strategies and increased Frozen Prepared Products’ contribution from 22% to 28% of overall GCC sales, delivering an 11% revenue uplift. I also helped expand Seara’s presence across key GCC retail chains, with targeted promotions contributing to 18% sales volume growth in selected outlets.

At Masafi, I developed channel-level pack-price strategies and optimized trade terms, contributing to 22% NSV growth and a 7% improvement in gross margin. Earlier, at Bacardi, I delivered 20%+ NSV growth for three consecutive years and managed a P&L of over INR 1,000 Cr.

Experience

Work history, roles, and key accomplishments

Current

Independent Consultant, Commercial Strategy, RGM & Pricing

Current

Independent Consultant

Dec 2025 - Present (10 months)

Advising organizations on commercial strategy, Revenue Growth Management, pricing, and commercial excellence. Supported a Commercial Excellence engagement and implementation of a Trade Promotion Management and price-elasticity software solution.

Commercial Strategy Revenue Growth Management Pricing Strategy Trade Promotion Management Data Driven Decision Making

Regional Head, Revenue Growth Management

JBS

Dec 2024 - Dec 2025 (1 year)

Developed and executed regional revenue growth management strategies across pricing, promotions, pack, and mix. Led enterprise-wide strategic planning and drove cross-functional alignment across Sales, Marketing, Finance, and Supply Chain.

Revenue Growth Management Pricing Strategy Price Pack Architecture Mixing Management Strategic Planning Cross functional Leadership Trade Investment Optimization

Manager, Strategy and Transactions

Deloitte

Jan 2023 - Dec 2024 (1 year 11 months)

Evaluated new product opportunities and developed comprehensive business cases. Delivered pre- and post-deal strategy advisory, including commercial due diligence and value-creation planning.

Strategy Business Case Development Commercial Due Diligence Private Equity Value Creation Planning Transformation Trade Promotion Management

Head of Department, Revenue Management

Masafi

May 2021 - Jan 2023 (1 year 8 months)

Conceptualized and managed customer contact strategy, driving pricing, product assortment, marketing, and promotions. Developed channel-level pack-price strategies and led trade terms negotiations.

Revenue Management Pricing Strategy Trading Terms Negotiation Category Strategy P&L management Innovation Strategy

Controller, Revenue Growth Management

Bacardi

Sep 2016 - May 2021 (4 years 8 months)

Strengthened commercial strategy and pricing excellence, optimized trade investments, and accelerated value creation. Led forecasting, budgeting, and planning for the India business unit.

Revenue Growth Management Pricing Strategy Trade Investment Optimization P&L management Forecasting Budgeting Route to Market Strategy

Senior Manager, Strategy and Business Planning

Telenor

Aug 2014 - Sep 2016 (2 years 1 month)

Developed top-line and bottom-line plans for the strategy period alongside revenue enhancement initiatives. Conducted financial analysis on national product launches and drove OpEx and CapEx improvement projects.

Strategic Planning Financial Analysis Operational Excellence Revenue Leakage Prevention Business Case Development

Deputy Manager, Product Marketing

Vodafone

Jun 2009 - Jul 2014 (5 years 1 month)

Managed category P&L and drove sales to achieve top-line targets. Led new product development and national go-to-market strategies.

Product Marketing P&L management Go To Market Strategy Consumer Segmentation Pricing B2B Sales

Manager, Central Engineering Services

Reliance Industries Limited

Oct 2005 - May 2007 (1 year 7 months)

Conducted monitoring of gas chromatographs and performed root cause analysis of instrument failures. Managed maintenance planning and procurement of spare parts.

Instrumentation Root Cause Analysis Maintenance Planning Procurement Team Leadership