Chad Eastham
@chadeastham
Business development and partnerships leader who drives sponsorship revenue and live-event growth for major brands.
What I'm looking for
I’m a strategic business development and partnerships leader with 15+ years driving multi-million dollar revenue growth across live events, media, entertainment, and publishing. I’ve closed high-stakes sponsorships, negotiated long-term publishing deals spanning 30+ years, and cultivated C-suite relationships across major agencies, labels, festival operators, and global brands.
Most recently, I spearheaded partnership initiatives across 22 states, secured the 2025 NFL Draft partnership with the Green Bay Packers / Northeast Wisconsin, and bridged digital/print media with live activations for measurable market expansion. Earlier in my career, I co-created The Revolve Tour—128 arena events across 96 cities with 2M+ attendees—and produced TEDx Nashville 2017 with a technically seamless 3D projection experience.
Experience
Work history, roles, and key accomplishments
Partnerships & Publishing Lead
Livability Media / Journal Communications
Oct 2022 - Mar 2026 (3 years 5 months)
Led partnership initiatives across 22 states for a national publisher focused on economic development, talent attraction, and tourism. Negotiated 30+ years of long-term publishing contracts and secured the 2025 NFL Draft partnership with the Green Bay Packers / Northeast Wisconsin.
Business Dev & Event Prod
Glow Motion Technologies + Nashville Event Lighting
Jan 2019 - Jan 2022 (3 years)
Spearheaded new business with music artists and festival clients for a full-service production company delivering creative design, lighting, staging, audio, and LED services. Produced large-scale events locally and on national tours, expanding touring and live-event service offerings.
Strategic Partnerships Advisor
CreatiVets (Creative Veterans)
Jan 2016 - Jan 2019 (3 years)
Built high-profile partnerships with TIME Magazine, Big Machine Records, and the Bush Institute to amplify national program reach for combat-wounded veterans. Led production for a nationally distributed TIME feature documentary.
Business Development Director
Moo TV & Moo Media
Jan 2015 - Jan 2018 (3 years)
Generated millions in new revenue by securing sponsorships for premier live events and festivals including Tortuga, National Arena Tours, Hangout, and Country Thunder. Led deal negotiations with affiliates such as Firestone, Waffle House, and Big Machine Records and supported A-level touring artists at an 8-time Pollstar award-winning video production company.
Brand Partnerships Producer
ZUUS Media (The Country Network)
Jan 2013 - Jan 2015 (2 years)
Grew ZUUS Country TV reach by approximately 5 million viewers through strategic content licensing, production, and partnerships. Launched two new music divisions and oversaw artist performances and national sponsorship integrations.
Brand Manager
TKO Artist Management
Jan 2012 - Jan 2013 (1 year)
Managed brand development for A-list artists including Toby Keith and Lindsay Ell, creating partnerships with agencies, labels, and networks to maximize multi-platform exposure. Coordinated relationships to support growth across marketing and distribution channels.
Director, Talent & Brand Dev
HarperCollins Publishers Live Events
Jan 2005 - Jan 2012 (7 years)
Co-created The Revolve Tour—128 arena events across 96 cities with 2M+ attendees and tens of millions in gross revenue via ticket sales and VIP experiences. Secured talent and brand partnerships and managed multi-million dollar production budgets to deliver immersive stage environments with AR backdrops and custom lighting on time and under budget.
Producer, TEDx Nashville
TEDx Nashville
Jan 2017 - Present (9 years 4 months)
Oversaw event production and speaker coaching for TEDx Nashville 2017, managing narrative, video, stage, and musical elements for 27 keynote speakers. Delivered a polished, technically seamless event with a custom 3D projection exhibit.
Education
Degrees, certifications, and relevant coursework
Miami University
Bachelor of Arts, Communications & Comparative Religious Studies
Earned a B.A. in Communications & Comparative Religious Studies at Miami University.
University of South Florida
Undergraduate coursework, Undergraduate coursework
Completed undergraduate coursework at the University of South Florida; specific degree and program details were not provided.
Availability
Location
Authorized to work in
Job categories
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