Open to opportunities

Carolyn Okenwa

@carolynokenwa

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Growth Manager focused on revenue growth, digital acquisition, and customer retention.

Nigeria

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What I'm looking for

I’m looking for a growth-focused role where I can lead revenue and digital acquisition initiatives, use performance analytics, and build high-performing teams—while driving customer retention through strong marketing and service execution.

I’m a Growth Manager who drives measurable revenue and customer outcomes through strong sales strategy, digital acquisition, and operational discipline. I’ve consistently turned performance data into smarter decisions and better execution across teams and campaigns.

At Pack N’ Pay International, I spearheaded sales and marketing strategies—boosting revenue growth by 8%, customer acquisition by 40%, and retention by 30%. As Head of E-business, I developed and managed e-commerce strategies that increased overall sales, pushed website sales up by 70%, and improved order fulfilment to 76%.

I also lead customer and service functions with a systems mindset—supervising customer service delivery, strengthening communication lines, and overseeing tools such as CRM systems and ticketing platforms. My background includes roles in customer service, documentation and compliance, and complaint resolution, supported by training in Odoo 16 administration, digital marketing, and data analysis with Excel.

Experience

Work history, roles, and key accomplishments

Head of E-business

Pack N’ Pay International

Feb 2024 - Present (2 years 6 months)

Developed and managed e-commerce strategies and cross-functional delivery for e-commerce platforms and digital products. Increased website sales by 70%, order fulfilment rate to 76%, and improved acquisition by 35% and retention by 15% through digital marketing and lead conversion tactics.

E commerce Strategy SEO SEM Social Media Marketing Lead Conversion Customer Acquisition Customer Retention Promotions And Campaigns

Head of Sales and Marketing

Pack N’ Pay International

Jan 2024 - Present (2 years 7 months)

Spearheaded sales strategies, driving revenue growth by 8% and consistently exceeding sales targets. Increased customer acquisition by 40% and retention by 30%, while leading marketing initiatives to improve brand awareness and marketing ROI.

Sales Strategy Revenue Growth Sales Target Achievement Customer Acquisition Customer Retention ROI Brand Awareness Marketing Budget Management Customer Relationship Management Sales Team Leadership Market Research Event Promotion Lead Generation

Head of Customer Service

Pack N’ Pay International

Jan 2023 - Present (3 years 7 months)

Supervised customer service operations, ensuring complaints were handled on time and that orders were processed and delivered as scheduled. Managed the use of customer service technologies, including CRM systems and ticketing platforms.

Customer service management Complaint Handling Order Processing CRM Systems Ticketing Platforms Team Supervision Customer Relationship Management

Customer Service & Administrative Officer

Integrated Waste Solutions Limited

Jan 2022 - Present (4 years 7 months)

Handled customer service and administrative responsibilities, including records management, report preparation, and coordinating events and trainings. Supported inventory-related activities such as valuation and proper storage, while supervising packaging/offloading procedures.

Records Management Report Writing Clerical Support Stock Storage and Preservation Packaging and Offloading Supervision Documentation Control

Head of Documentation & Compliance

MBA Trading and Capital Investment Limited

Jan 2020 - Present (6 years 7 months)

Managed document intake, storage, and client data entry while overseeing a company-wide database for retrieval. Conducted contract vetting and compliance checks, including rolling over/terminating expired contracts and verifying transactions and payment schedules.

Document Management Compliance Oversight Contract Termination Investment Form Recording Departmental Training Organization Team Supervision

Customer Service Representative

Go-Wellness Resort

Jan 2018 - Present (8 years 7 months)

Managed customer interactions by addressing complaints, maintaining customer relationships, and handling member onboarding and appointment scheduling. Supported online advertising and maintained sales/department financial records while drafting departmental memos.

Customer Service Complaint Resolution Customer Relationship Management Appointment Scheduling Call Handling Online Advertising

Intern

National Petroleum Investment Management Services (NAPIMS)

Jan 2017 - Present (9 years 7 months)

Supported document control by tracking incoming and outgoing materials, reviewing documents, and drafting reports. Assisted with organizing meetings and trainings and performed clerical duties for senior officers.

Document Review Clerical Support Meeting Support Training Support Records Management