Caroline Boutte

With a robust background in public relations and account management, I have successfully developed and maintained key relationships with a diverse range of clients in the CPG, fashion, travel, and digital gaming sectors. My current role as an Account Manager at Billion Dollar Boy has allowed me to lead strategic influencer marketing campaigns, including a notable collaboration for Candy Crush that garnered over 51 million impressions. My ability to understand client needs and deliver tailored solutions has consistently driven impressive engagement metrics.

Previously, as a Public Relations Manager at The Bouqs Company, I managed integrated brand partnerships that significantly boosted awareness and conversion rates. I spearheaded the company's first on-pack sweepstake, generating substantial press coverage and revenue. My strategic approach to corporate and consumer PR has resulted in exceeding quantitative goals, including over 27 billion impressions in 2021 alone. I am passionate about leveraging my skills in communication, negotiation, and campaign optimization to create impactful marketing strategies.