At Aurora Creative Agency, my freelance studio, I ran social media end to end for hospitality and wellness clients, from strategy and content planning to shooting, editing, copywriting, and community management. I grew Exotica Brunch’s Instagram from ~8k to 20k followers with organic content only.
At Floo España, I managed social media and content for a portfolio of 10 client brands, keeping each brand’s voice and visual identity consistent. I also planned and directed on-location shoots and ran community management.
On my personal brand, @carololiveiraoficial, I concept, film, present, and edit content for an Instagram audience of 500k+ built over 10 years. Before moving into social media, I worked as an actress, with lead and supporting roles in TV Globo productions and as Nanda in Disney’s Juacas; I was an International Emmy nominee in 2005.
