At Azul Linhas Aéreas Brasileiras, I expanded the package portfolio beyond flight and hotel, increasing average ticket value by 15% to 102%, depending on the product combination. I also owned the travel platform in production, reducing critical incidents by 80%.
At Grupo Boticário, I led discovery and delivery of a B2B sales-order platform integrated with SAP and pricing modules; its redesigned order journey reached 4.7/5 customer satisfaction. Earlier, at ClearSale, I founded DeviceCheck, a database of technical and behavioral device data, and worked on fraud solutions generating about R$180M in annual revenue. At Telefônica | Vivo, I co-created Vivo Easy, an app-managed, on-demand telecom plan that reached 10M downloads.
