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Camilo ForeroCF
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Camilo Forero

@camiloforerop

Growth & Marketing Director | 15+ yrs scaling revenue systems with AI automation, CRM & full-funnel media for startups, companies and clients.

Colombia
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What I'm looking for

Looking for a Growth, Marketing, or Automation leadership role where I can build and scale revenue systems end-to-end — combining media strategy, CRM, and AI-driven automation. Open to remote or hybrid opportunities with companies or agencies ready to invest in data-driven, cross-functional growth.

Growth, Marketing & Automation Strategist with 15+ years building and scaling revenue systems across B2B and B2C markets, backed by a Master's in Marketing Direction and Business Management. My approach combines end-to-end growth architecture: GEO, SEO, paid media, content strategy, social media, influencer marketing, CRM, and Lifecycle Marketing, with AI-driven automation to accelerate revenue and sharpen every stage of the customer journey.

What sets me apart?
1. Growth Systems & Media Strategy: Designing full-funnel acquisition and revenue architectures — integrating SEO, paid channels (Meta, TikTok, LinkedIn, Google Ads), and CRM automation — that have driven 150% to 400% revenue growth across clients.

2. AI-Powered Automation: Early adopter of AI-driven workflows (n8n, Claude, Gemini, HubSpot, Zapier, Make, HighLevel, among others) to build automated lead qualification systems, AI agents, and intelligent sales funnels that convert up to 80% better.

3. Team & Partner Leadership: Leading multidisciplinary teams of 5 to 32 across strategy, creative, performance, sales, and customer success, while managing agency partnerships, governance, and results across international brands (Coca-Cola, Diageo, TOTTO, Sony, L'Oréal, among others).

I'm passionate about building data-driven, cross-functional teams that turn strategy into measurable, sustainable growth.

Experience

Work history, roles, and key accomplishments

Sellmotion logoSE
Current

Director - Growth / Marketing / Automations & AI

Aug 2023 - Present (3 years)

Marketing and Sales Systems That Convert Up to 80% Better

Imagine having a better marketing and sales process for your business, without having to dedicate extra time, and with 24/7 attention and follow-up for your contacts. Sellmotion focuses on intelligent sales funnels that generate more revenue in less time, without additional effort or the need to hire a large team.

Strategic growth consult

Ciiclo Consulting logoCC

Strategic & Creative Consulting / Business Development

Jan 2016 - Feb 2020 (4 years 1 month)

Solving different needs for Companies, SMMA and Agencies. Business model optimization. Marketing, sales and communication strategies. Design Thinking and Lean Startup processes: Definition of buyer personas / audiences, MVPs, Branding, customer journey, business processes improvement and achievement of goals.

Consulting: Analysis. Digital marketing strategy. Visual communication. UX, UI. Clients:

Enterapia logoEN

Marketing - Sales - Customer Service

Sep 2015 - Oct 2019 (4 years 1 month)

Online counseling, online therapy. Expansion of different channels with markets and user needs around the world. Looking for virtual and emotional ties with digital audiences.

Enterapia.co: Market research. Business model and concept execution (Canvas, innovation workshops). Strategic Marketing & Sales Plan based on Personas and Customer journey. Platform development. Support and optimization. Qu

TOTTO logoTO

Creative Marketing Director / In-house Agency

Jun 2016 - Jul 2017 (1 year 1 month)

Head of In-House Advertising Agency of Totto Brand, a multinational retailer with 600 stores, franchises and distributors in more than 58 countries.

Achievements: Strengthen brand governance with global attributes. Conceptualize and develop innovative projects that generate advertising campaigns, digital marketing, content marketing, graphic design, audiovisual and editorial material. Successful

Publicar S.A logoPS

Strategic & Creative Director – In-House Agency

Oct 2014 - Jan 2016 (1 year 3 months)

Strategic and creative direction of digital marketing and traditional marketing for the Big Clients In-house Agency of Publicar S.A; effectively integrating different products and generating results for B2C / B2B clients.

Achievements: Fulfillment of sales goals. Growing trade relations with clients. Planning and development of new tools: Audience’s analysis, lead generation and sales measureme

Publicar S.A logoPS

Strategic & Creative Digital Planner – In House Agency

Jan 2014 - Sep 2014 (8 months)

Strategic and commercial support for In-House Agency, seeking for a different value proposal. Reinforce strategic methodologies for companies (B2C / B2B), Digital Marketing and Inbound Marketing.

Achievements: Fast growing sales goal. Growth of New clients by 300%. Rise of leads by 52%, growth in social networking communities by 2000%. Increase of requests and quotations by 150%. Organic growth

Outsourcing logoOU

Digital Planning and Consulting / Freelance

Sep 2013 - Jan 2014 (4 months)

Find and develop marketing projects, digital marketing and communication challenges for agencies, brands and services.

Pernod Ricard logoPR

Digital Marketing Coordinator

Nov 2012 - Jul 2013 (8 months)

Manage of digital marketing for brands and projects in charge, ensuring digital / traditional touch points integration.

Achievements: CRM Project launch with global projection, running a regional proof of concept. Performance and growth of social media and digital media. Market share, top of mind and brand experience increment of percentage. Strengthen and rise of Havana Club's Gap Year activity

Indexcol logoIN

Strategic & Creative Director

Sep 2011 - Nov 2012 (1 year 2 months)

Constant improvement of digital marketing strategies for Diageo (Johnnie Walker Black Label & Red Label, Don Julio, Baileys), Carulla, Warner Bros LATAM, Sony Vaio, Sony Mobile, Coca-Cola, Colcafé, Policia Nacional de Colombia and L’Oreal.

Achievements: Successfully conceptualize strategies to change product perception in audiences, increasing consumption. Add new Diageo accounts thanks to the su

Indexcol logoIN

Strategic Designer

Mar 2008 - Sep 2011 (3 years 6 months)

Coca-Cola Company (LCBU 2008-2009), Sony Ericsson, Nutresa Group (Ex CNCH), Johnson & Johnson, Sprite, Exxon Mobil, among others.

• Conceptualize and develop digital strategies for all media.
• Design and manage the websites (portals) of Coca-Cola for the Andean Region, Central America and the Caribbean.
• Develop successful campaigns and incorporate multiple accounts within the agency.
• Consoli

MacroSYS México / Surcursal MacSet Colombia logoMC

Head of Development and Strategic Planning

Mar 2004 - Feb 2008 (3 years 11 months)

Strategic and creative management of multimedia developments in way to support Janssen Cilag’s sales force (Johnson & Johnson) in Colombia, Venezuela, Central America and Mexico with 5 market divisions.

• Consolidate management and support of product sales, increasing visit to the doctor effectiveness.
• Increase customer leads and sales.
• Work with other accounts in online and offline campaigns

Education

Degrees, certifications, and relevant coursework

OS

OBS Business School

Máster en Dirección de Marketing y Gestión Comercial, Marketing/Gestión de marketing

2014 - 2015

Crear profesionales que conecten con cada uno de sus clientes y sepan cómo dar respuesta a sus necesidades combinando dos aspectos esenciales y completamente interconectados hoy en día: la Dirección de Marketing y la Dirección Comercial de una empresa.

UL

Universidad Jorge Tadeo Lozano

Profesional en Diseño Gráfico, Diseño Gráfico y Comunicación Visual

1998 - 2004

UL

Universidad Jorge Tadeo Lozano

Diplomado en Hipermedios e Imagen en Movimiento, Comunicación digital y contenidos multimedia

2003 - 2003

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