Call Suhail

I’m a results-driven Digital & Social Media Marketer focused on scaling e-commerce and direct-response businesses through highly optimized Meta (Facebook & Instagram) ad campaigns. I bring a strong grasp of business operations, inventory dynamics, and financial budget management to ensure ad spend aligns with operational profitability.

I manage sophisticated ad accounts using Campaign Budget Optimization (CBO) and Ad Set Budget Optimization (ABO) to maximize Return on Ad Spend (ROAS) while maintaining low Cost Per Acquisition (CPA). I implement pixel tracking, build retargeting funnels, and run full-funnel strategies—from driving Outcome Sales directly to e-commerce landing pages to driving Outcome Engagement via WhatsApp/Messenger lead generation.

I’m passionate about full-funnel marketing, A/B testing, and using AI-driven tools to streamline content creation and improve performance. Alongside my Meta Ads Expert experience at TechNsol and my organic social media internship at NextGen Digital University, I’ve built a practice of performance monitoring (CTR, CPC, CPA, ROAS) and rapid iteration across creatives, copy, and audiences.