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Kinza BatoolKB
Open to opportunities

Kinza Batool

@kinzabatool

Social Media Manager and Digital Marketing Specialist growing brands through data-led strategy and creative content.

Pakistan
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What I'm looking for

I’m looking for a role where I can own social media strategy, run Meta Ads, and use SEO plus performance reporting to drive engagement, follower growth, and measurable business results.

I’m a results-driven Social Media Manager and Digital Marketing Specialist with proven experience owning day-to-day social media strategy, content creation, and brand visibility across platforms.

I blend creative storytelling with data-driven execution to drive audience engagement and support broader business growth, working independently while delivering consistent results.

In my recent roles, I planned, created, and published content calendars for Instagram, Facebook, and LinkedIn; supported campaign storytelling and brand messaging; and monitored engagement and performance with weekly KPI reporting and content optimization.

From freelance work to managing Meta Ads campaigns, I use performance monitoring tools and SEO tactics to track ROI, refine strategies, and improve follower growth and organic reach for clients.

Experience

Work history, roles, and key accomplishments

FI
Current

Freelance Digital Marketing

Fiverr

Jan 2026 - Present (5 months)

Managed end-to-end social media marketing and Meta Ads campaigns for small businesses and personal brands, building audience-focused content strategies and social media plans. Executed on-page SEO to improve Google rankings and delivered performance reports using Google Analytics and Meta Ads Manager to refine campaigns.

SP

Digital Marketing Specialist

Social Pilotix

Jan 2025 - Jan 2026 (1 year)

Owned day-to-day social media strategy and execution across Instagram, Facebook, and LinkedIn for multiple clients, driving consistent brand visibility and audience engagement. Planned and published content calendars, supported campaign storytelling with creatives and promotions, and reported weekly KPIs while optimizing underperforming posts.

Education

Degrees, certifications, and relevant coursework

The Islamia University of Bahawalpur logoTB

The Islamia University of Bahawalpur

Bachelor of Science, Botany / Plant Biology

Bachelor of Science in Botany/Plant Biology at The Islamia University of Bahawalpur.

Tech stack

Software and tools used professionally

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