Bushra Zireeni

Managed a portfolio of enterprise accounts across the Middle East, ensuring customer retention, revenue growth, and strong long-term client relationships. Developed and executed account growth strategies focused on renewals, upselling, and stakeholder engagement.

Managed the entire portfolio of B2B software clients in MENA with a dual focus on client success and revenue growth. Increased account retention and expanded client revenue through proactive servicing and solution alignment.

Led digital strategy and transformation initiatives across PureHealth Group and its subsidiaries, driving continuous improvement in digital performance and user experience. Directed the end-to-end delivery of website and digital projects, managing agencies, stakeholders, budgets, and execution.

Managed key client accounts and marketing campaigns across multiple industries. Led integrated digital, social, and branding strategies, and oversaw project delivery, budgets, timelines, and stakeholder management.

Managed multiple clients' digital accounts including social media, websites, and on-ground activations. Met with clients to discuss goals, ran brainstorm sessions, and delegated assignments to ensure client needs were met.

Worked as a Digital Account Executive at McCollins Media in the UAE.

Worked as a Project Coordinator at Digital Natives in Jordan.

Earned a diploma in HR/Personnel Management.

Completed a Bachelor's degree with a focus on Psychology.