At Sunny Plains Foundation, I designed a donor data strategy from scratch, including Salesforce CRM configuration, donor segmentation and automated stewardship workflows. I also coordinated the integration of the donation form, Salesforce CRM and an external developer to support end-to-end donor data flow.
For CEDS Finance, I audited website and advertising data, identified bot traffic inflating reported metrics and built a live Power BI dashboard integrating Google Ads, Facebook Ads and Google Analytics. I delivered eight strategic recommendations in a board-level presentation.
My work spans data analysis and AI evaluation. At Telus Digital, I evaluate large language model outputs across analytical tasks; my published credit risk project applied machine learning to financial records and was accepted at IOCRF2026, MDPI Risks Journal.
