Bruce Saffery
@brucesaffery
Program and category management leader driving digital commerce and customer experience.
United StatesWhat I'm looking for
I am a program and category management leader with deep experience driving digital commerce, retail strategy, and customer experience across consumer channels. I have led GTM execution, e-commerce optimization, and cross-functional initiatives at large technology and retail organizations.
My career includes multiple program and category management roles at Microsoft, plus senior e-commerce and merchandising leadership at T-Mobile, Zulily, Amazon, and Varsity Tutors, where I delivered measurable results such as driving category growth and improving cart conversion by 6%.
I bring strong stakeholder management, analytics-driven decision making, and proven ability to organize complex programs and product launches. I am passionate about creating exceptional digital experiences and enabling teams to execute best-practice marketing and merchandising strategies.
Experience
Work history, roles, and key accomplishments
MISupported the Jumpstart OEM marketing program to align partner activities with branding and campaign objectives, improving pre- and post-launch partner execution for Windows device sales.
MIManaged GTM rhythm of business and synthesized GTM content for Microsoft 365, organizing multi-workstream efforts and supporting twice-yearly marketing events during the introduction of generative AI features.
Category Manager
Varsity Tutors
May 2022 - Dec 2022 (7 months)
Managed Professional Certifications, Graduate Test Prep, and K-12 Test Prep lines, identifying growth opportunities, leading business reviews, and optimizing digital experiences during a period of unprecedented category growth.
MIFacilitated field GTM excellence and contributed to global retail strategy and execution to drive Windows device sales across direct-to-consumer channels and major product launches.
TMDigital Experience Manager
T-Mobile
May 2017 - Mar 2020 (2 years 10 months)
Led e-commerce optimization for switcher shoppers, developed test-and-learn plans from consumer insights, and revamped the cart for switchers, increasing cart conversion by 6%.
MICollaborated across functions to define digital presentation and launch strategy for software properties on the Microsoft Online Store, driving end-to-end customer experience and revenue growth.
ZUMerchandise Manager
Zulily
Aug 2014 - May 2015 (9 months)
Led merchandising strategy for Sporting Goods and Sports Licensing categories, managing the merchandising calendar and improving digital presentation to optimize customer experience.
MIPerformed merchandising and category management for the Microsoft Online Store, establishing strategies for assortment planning, product launches, and promotional activities across worldwide sites.
Education
Degrees, certifications, and relevant coursework
SCSCRUMstudy
Scrum Master Certified, Project Management
Scrum Master Certified credential obtained through SCRUMstudy.
CBCalifornia State University, Long Beach
Master of Business Administration, Business Administration
Master of Business Administration degree from California State University, Long Beach.
CBCalifornia State University, Long Beach
Bachelor of Arts, Music
Bachelor of Arts in Music from California State University, Long Beach.
Tech stack
Software and tools used professionally
Availability
Location
United StatesAuthorized to work in
Job categories
Interested in hiring Bruce?
You can contact Bruce and 90k+ other talented remote workers on Himalayas.
Message BruceFind your dream job
Sign up now and join over 100,000 remote workers who receive personalized job alerts, curated job matches, and more for free!
