Open to opportunities

Brietta Easterlin

@briettaeasterlin

Message

Principal Product Manager driving AI-native platforms, developer productivity, and revenue growth.

United States

Message

What I'm looking for

I seek product leadership roles where I can build AI-native platforms, align cross-functional teams, drive revenue/adoption, and scale developer productivity in growth-focused companies.

I am a Principal Product Manager with 14 years of experience at Snowflake, Microsoft, and high-growth startups, focused on shipping AI-native tools, developer platforms, and support products that deliver measurable business impact.

I have owned strategy and execution for offerings that scaled to $16M+ ARR, improved adoption by 20%, and accelerated developer workflows by ~90%, while delivering ML-powered features and robust monitoring for SLA/SLO compliance.

I lead cross-functional teams, align engineering, design, and sales, and build data-driven roadmaps using SQL, experimentation, and analytics to drive product outcomes and operational improvements.

Experience

Work history, roles, and key accomplishments

Current

Founder & Managing Partner

Current

SoCo Living

Jan 2025 - Present (9 months)

Building a real estate syndicate focused on co-living homes, designing a room-based rental model, digital workflows, and investor materials to establish property criteria and brand.

Business Model Design Investor Relations Product & Design Operations Go To Market Workflow Design Branding

Current

Founder

Current

Order & Ease

Jan 2024 - Present (1 year 9 months)

Launched a professional organizing and downsizing service, building client pipelines via digital platforms and referrals and delivering sustainable organization solutions.

Product Launch Client Acquisition Operations Service Design Workflow Optimization Project Management Customer Service

Principal Product Manager

Snowflake

Apr 2023 - Jan 2025 (1 year 9 months)

Owned strategy for Snowflake's top-tier support offering, scaling it to $16M+ ARR and boosting adoption by 20% while shipping ML-powered features and reducing engineering handoff times by 64%.

Product Strategy Support Platforms Dashboards

Principal Product Manager

Microsoft

Dec 2020 - Nov 2022 (1 year 11 months)

Led a 0→1 unified developer platform across Teams, Outlook, and Office, enabling 20+ product teams, reducing developer setup time ~90% and coordinating platform onboarding and experimentation infrastructure.

Developer Platforms A B Testing Developer Experience Analytics Team Coordination Platform Strategy

Founder & CEO

Shindig

Jan 2019 - Dec 2020 (1 year 11 months)

Built a two-sided event services marketplace, launched an MVP and CRM, led a 10-person team, and grew host/provider adoption and bookable listings during the startup tenure.

Marketplace CRM Payments Vendor Management Product Launch Team Leadership

Product Manager

Indeed

Jan 2019 - Oct 2019 (9 months)

Shipped the Mosaic micro-UI platform enabling modular deployments and delivered a 6.6% boost in mobile engagement within two weeks via A/B testing and platform strategy.

MicroUIs A B Testing Mobile Engagement Platform Strategy Experimentation Roadmapping Metrics

Lead Technical Product Manager

HERE Technologies

Nov 2017 - Mar 2019 (1 year 4 months)

Built a Zeppelin-based notebook product for analysts and enterprise customers, managed nearshore scrum teams delivering ML and Kubernetes-based tools, and reduced bug backlog from 72 to 12 in four weeks.

Notebooks Machine Learning Kubernetes Scrum Product delivery

Technical Program Manager

Expedia

Nov 2011 - Nov 2017 (6 years)

Led AWS migration improving OPC rates by 40%, revamped processes to reduce live-site bugs by 90%, and implemented Jira/analytics integrations to track reliability and productivity.