Brian User
@brianuser3
Remote-ready digital content strategist driving SEO and AI-powered campaigns.
What I'm looking for
I am a remote-ready digital content strategist with 3+ years of experience delivering SEO-led content, multi-channel campaigns, and AI-driven marketing across diverse African markets. I specialize in turning insights into strategy and coordinating distributed teams to meet regional goals.
At Aquantuo I led content strategies across eight African countries, implemented AI-driven automation, and used tools like Google Analytics, SEMrush, and Social Blade to optimize performance—achieving notable improvements in engagement and process quality.
I bring hands-on experience with remote collaboration platforms (Bitrix24, Notion, Monday.com), email/SMS nurture flows, A/B testing, and marketing compliance, and I focus on measurable growth, efficient workflows, and scalable content ecosystems.
Experience
Work history, roles, and key accomplishments
Digital Content Strategist
Aquantuo
Jan 2023 - Present (2 years 8 months)
Led digital content strategies across 8 African countries, launching localized SEO-optimized blogs, videos and email nurture campaigns that increased engagement and improved data quality by 60%. Directed AI-driven multi-channel campaigns to optimize performance and reduce onboarding errors by 40%.
Digital Sales & Content Associate
KCB Bank Group
Feb 2022 - Sep 2023 (1 year 7 months)
Spearheaded digital campaigns for financial products using email flows, SMS nurturing and SEO, applying analytics and A/B testing to refine targeting and drive acquisition growth.
Creative Innovation Participant
MK-Africa
Apr 2021 - Oct 2021 (6 months)
Executed sustainability-focused content strategies and integrated AI for predictive analysis while partnering with cross-functional teams to launch innovative campaigns.
Consultant Intern
PACIDA
Feb 2021 - Jun 2021 (4 months)
Designed and executed localized content for community outreach campaigns that strengthened regional visibility through social media and content-driven awareness.
Sustainability Challenge Intern
L'Oréal Kenya
Jan 2019 - May 2019 (4 months)
Produced digital content supporting sustainability initiatives and promoted eco-friendly campaigns through digital marketing and community engagement.
Education
Degrees, certifications, and relevant coursework
Jomo Kenyatta University of Agriculture and Technology
Bachelor's Degree, Strategic Management
2018 - 2022
Completed a Bachelor's degree in Strategic Management with coursework in business strategy, organizational management, and strategic planning.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Social media
Job categories
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