Abigail Kimani
@abigailkimani
Forward-thinking marketing professional with expertise in digital strategies.
What I'm looking for
I am a dedicated marketing professional with over four years of experience specializing in social media, email, digital, and content marketing. My journey began with a Bachelor of Marketing from the University of Nairobi, where I honed my skills in strategic content creation and data-driven marketing campaigns. I have a proven track record of increasing client engagement and improving conversion rates through innovative marketing strategies.
As a Digital Marketing Specialist, I successfully increased client engagement by 35% through targeted social media marketing and enhanced email campaign performance, achieving a 20% improvement in open rates. My ability to produce SEO-optimized content led to a remarkable 40% boost in website traffic. I am passionate about leveraging analytics to provide actionable insights that drive ROI for marketing campaigns, ensuring that every strategy I implement is both effective and measurable.
Experience
Work history, roles, and key accomplishments
Digital Marketing Specialist
Freelance
Jan 2020 - Apr 2023 (3 years 3 months)
As a Digital Marketing Specialist, I increased client engagement by 35% through strategic social media marketing, managed email campaigns with improved open rates, and produced SEO-optimized content that significantly boosted website traffic.
Content Marketing Intern
East African Buzz Media
Sep 2019 - Jan 2020 (4 months)
In my role as a Content Marketing Intern, I developed content strategies, assisted in email campaign management, and collaborated on SEO-optimized blog posts and website copy, achieving a notable conversion rate.
Education
Degrees, certifications, and relevant coursework
University of Nairobi
Bachelor of Marketing, Marketing
2019 - 2023
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
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