Open to opportunities

Sammy Muthusi

@sammymuthusi

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Motivated content marketing enthusiast with strong writing skills.

Kenya

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What I'm looking for

I am looking for opportunities that allow me to grow in content marketing and digital strategy, ideally in a collaborative and innovative environment.

As a content marketing enthusiast based in Nairobi, I have developed a strong foundation in writing, social media management, and basic SEO. My journey began with a Diploma in Digital Marketing, where I honed my skills in creating engaging blog posts, captions, and marketing copy for various small businesses in Kenya.

During my time as a Freelance Content Creator, I successfully boosted client engagement by up to 30% through effective social media calendar management. My experience as a Social Media Assistant at Dentsu-Kenya allowed me to assist in planning and executing impactful social media campaigns, where I monitored analytics to track success and optimize future strategies.

Experience

Work history, roles, and key accomplishments

Content Creator

Freelance

Aug 2022 - Present (3 years)

Created blog posts, captions, and marketing copy for small Kenyan businesses in food, retail, and education. Developed and managed social media calendars, boosting engagement by up to 30% for select clients.

Content Writing Social Media Management SEO Canva

Social Media Assistant

Dentsu- Kenya

Aug 2022 - Present (3 years)

Assisted in planning and executing social media campaigns across Facebook and Instagram. Helped schedule posts and monitor analytics to track campaign success.

Social Media Management Campaign Planning Analytics Trend Research

Education

Degrees, certifications, and relevant coursework

Kenya Institute of Management

Diploma in Digital Marketing, Digital Marketing

2022 - 2023

Completed a diploma program focused on digital marketing strategies and techniques. Gained skills in content creation, social media management, and basic SEO principles.

Nairobi University

Bachelor of Arts, Sales and Commerce

2015 - 2018

Studied Sales and Commerce, gaining foundational knowledge in business principles and sales strategies. Developed an understanding of market dynamics and consumer behavior.