Open to opportunities

Binshira Banu RK

@binshirabanurk

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Creative marketing leader focused on brand strategy, CRM, and growth.

India

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What I'm looking for

I’m seeking roles where I can lead brand strategy, manage cross-functional teams, drive CRM-led growth, and scale digital campaigns within creative, growth-focused companies.

I’m a creative marketing professional with 6+ years of advertising experience, passionate about design and building impactful brand identities and long-term growth strategies. I combine strategy, creativity, and execution to craft meaningful brand experiences for clients across Africa, the US, UK, India, and GCC markets.

As a Senior Client Relations Manager and BDM, I led cross-functional teams, handled 100+ high-value clients, and drove business development and revenue growth. I’ve managed end-to-end digital campaigns and projects, aligning strategy, content, and marketing to deliver measurable outcomes.

I also operate as an independent brand designer and digital strategist for startups and SMEs, creating visual assets, brand guidelines, CRM systems, and digital campaigns that strengthen brand presence and drive engagement. I’m driven by originality, attention to detail, and strategic thinking.

Experience

Work history, roles, and key accomplishments

Current

Brand Designer & Digital Strategist

Current

Independent (Freelance)

Jan 2020 - Present (6 years 2 months)

Partner with startups and SMEs to create brand identities, visual assets, and digital campaign strategies that increase visibility and drive audience engagement across fashion, travel, wellness, and education sectors.

Brand Strategy Visual Design Creative Direction Content Systems Brand Guidelines Social Media Strategy Influencer Marketing Canva

Senior Client Relations Manager

WEMAKEZ Advertisement Agency

Jan 2023 - Jan 2025 (2 years)

Led client relations and served as team lead handling 100+ high-value clients, improving delivery quality and timelines while driving business development and client acquisition against revenue targets.

Client Relations Business Development Project Management Team Leadership CRM Management Stakeholder Management Process Optimization Client Acquisition

Digital Marketing Executive

QBS Digital Agency

Jan 2021 - Jan 2023 (2 years)

Managed end-to-end digital campaigns and projects, coordinating strategy, content, and ad management to deliver improved campaign outcomes and smooth cross-functional execution.

Social Media Marketing Campaign Management Ads Manager Content Planning Team Coordination Google Analytics Performance Tracking