At IENG GROUP, I led a five-year strategy refresh with the CEO and Board and developed a market-entry strategy that opened five African markets and generated $20M in incremental revenue. I also set the group’s AI and automation investment approach and chair the Digital Committee overseeing more than 20 initiatives.
I digitised field operations across the tower portfolio, connecting remote monitoring and predictive-maintenance alerts to work orders. This cut mean time to repair by 25%, reduced unplanned site visits by 20%, and lifted site uptime to 99.9%.
At Shell, I led predictive analytics and IoT programmes across 14 refineries, reducing maintenance costs and improving asset uptime. Earlier, I led a $40M UAE government digital transformation that reduced cost-to-serve by 45% and digitised more than 60 citizen and legal services.

