At Dawn For Women, I partnered with founders on 0-to-1 discovery for a women’s companionship and safety platform. I evaluated Gurgaon as the beachhead market and helped define the MVP scope, user journeys, feature requirements, and KPI framework.
At Medino’s - 30 Minutes Medicine Delivery, I analyzed 3,000+ monthly support tickets and identified delivery-time mismatches behind 20% of customer complaints. I owned an ordering-journey redesign that cut complaint volume by about 40% and lifted checkout conversion by about 8%.
Also at Medino’s, I led the 0-to-1 launch of Doctor Booking with the CTO, defining the MVP through competitive benchmarking and care-journey analysis. The product reached 40% adoption within three months.
At Trident Group, I partnered with engineering on a 40+ dashboard suite that brought decision-making data latency down from four hours to real time with 99.9% accuracy. Earlier, at Carnot Education LLP, I improved learner retention by 15% and roughly doubled trial-to-paid conversion through changes to the study experience.
