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@betyenilmez
Experienced Market Access & Health Economics professional driving revenue growth.
I am an experienced Market Access & Health Economics professional with over 12 years in the pharmaceutical and medical device industries. My proven ability to secure favorable policy changes and streamline market access has consistently driven revenue growth for my clients. I specialize in reimbursement strategies, payer relations, and health technology assessments, and I excel in cross-functional collaboration to deliver impactful patient access programs.
In my current role as a Market Access & Health Economics Consultant, I have successfully increased patient access to therapies by developing comprehensive reimbursement dossiers and leading cross-functional teams to deliver market entry strategies. My work has resulted in significant improvements in decision-making efficiency for pharmaceutical clients, leveraging cost-effectiveness analysis and real-world data insights. I am passionate about building and maintaining relationships with key stakeholders to facilitate successful market access initiatives.
Throughout my career, I have directed targeted marketing strategies and negotiated strategic partnerships that have enhanced market positioning and increased competitive advantage for my clients. My commitment to excellence and strategic thinking has led to a track record of success in improving market access and product adoption, ultimately driving revenue growth and enhancing patient care.
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Work history, roles, and key accomplishments
Mentor R&D Consultancy
Jul 2023 - Present (2 years 4 months)
Developed comprehensive reimbursement dossiers within two months, increasing patient access to therapies. Led a cross-functional team to deliver a comprehensive market entry strategy, resulting in streamlined launch processes and sustained client growth. Spearheaded health economic evaluations and budget impact models, improving decision-making efficiency for pharmaceutical clients.
Econix Consultancy
Dec 2018 - Present (6 years 11 months)
Provided strategic consultancy for medical device companies, improving market positioning and competitive advantage. Prepared pricing applications and reimbursement dossiers, positively impacting market share and revenue. Directed targeted marketing strategies using data analytics to increase engagement and elevate brand presence. Negotiated strategic partnerships with healthcare authorities, incr
Ministry of Health
May 2016 - Present (9 years 6 months)
Played a key role in developing 'The Role of Obesity Surgery in Obesity Treatment in Turkey' and 'The Evaluation of Indirect Costs of Peritoneal Dialysis and Hemodialysis' for a World Bank-funded project. Led a team to complete health technology assessment studies, presenting HTA reports aligned with EUnetHTA guidelines. This improved decision-making for healthcare technologies.
Akil Consultancy
Aug 2014 - Present (11 years 3 months)
Provided strategic consultancy for pharmaceutical and medical device companies, improving market access and product adoption. Established a government affairs program that secured favorable policy changes, leading to improved market access for key products. Enhanced market positioning through systematic research, benefit verification, and economic modeling. Managed account management initiatives,
Gilead Sciences
Feb 2014 - Present (11 years 9 months)
Led the successful implementation of the Turkish Market Access Strategy for Gilead, expanding patient access to life-saving medications. Prepared and submitted a comprehensive reimbursement dossier for SSI, enhancing market access and product adoption. Developed a decision tree model for HIV product reimbursement applications, facilitating smooth approval and timely market access. Supported govern
Covidien (Baris Consultancy)
Nov 2012 - Present (13 years)
Provided leadership for obesity surgery evaluation studies, leading to the approval of Turkey's first obesity surgery reimbursement status. Successfully navigated complex government regulations and policies, improving market access and relationships with health authorities. Implemented market access strategies, increasing successful government body relations and access to healthcare products. Prep
Dem Pharmaceuticals
Apr 2012 - Present (13 years 7 months)
Managed product lifecycle activities, ensuring successful market positioning and sales growth. Collaborated with cross-functional teams to develop and execute product strategies.
Alexion
Jan 2010 - Present (15 years 10 months)
Oversaw nursing service support operations, ensuring efficient patient care delivery. Managed a team of nursing professionals, providing guidance and support.
Teva
Aug 2009 - Present (16 years 3 months)
Conducted training programs for nursing staff, enhancing clinical skills and patient care protocols. Developed educational materials and assessed training effectiveness.
V.K.V American Hospital
Jul 2005 - Present (20 years 4 months)
Provided critical care to patients in the Cardiovascular Intensive Care Unit, monitoring vital signs and administering medications. Collaborated with medical teams to ensure comprehensive patient treatment plans.
Degrees, certifications, and relevant coursework
Master's Degree, Health Economics and Pharmacoeconomics
Completed a Master's degree focusing on the economic aspects of healthcare and pharmaceuticals. Gained expertise in evaluating the cost-effectiveness and budgetary impact of health interventions and pharmaceutical products.
Master's Degree, Public Health Nursing
Pursued a Master's degree in Public Health Nursing, focusing on community health and public health interventions. Developed skills in health promotion, disease prevention, and healthcare system analysis.
BSc, Health Sciences in Nursing
Obtained a Bachelor of Science in Nursing, providing a foundational understanding of healthcare practices and patient care. Developed clinical skills and knowledge essential for nursing professionals.
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