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bethwel korirBK
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bethwel korir

@bethwelkorir

Results-driven digital marketer specializing in performance, growth marketing, and data-driven campaign optimization.

Kenya
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What I'm looking for

I seek a growth-focused marketing role where I can optimize paid and organic channels, measure impact with clear KPIs, collaborate with cross-functional teams, and advance in performance and growth marketing.

I am a results-driven digital marketer with hands-on experience in social media management, paid advertising support, content optimization, and performance tracking. I combine a strong analytical mindset and a finance background to drive engagement, leads, and conversions through Meta platforms, audience targeting, A/B testing, and KPI-focused campaign optimization.

I have managed Facebook content to increase engagement, supported reporting and KPI tracking at UWEZO Fund, trained women and youth as a Community Digital Champion at ACWICT, and worked directly with customers in sales roles. I focus on measurable outcomes, clear reporting, and collaborative execution to deliver growth-oriented marketing results.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

Masinde Muliro University of Science and Technology logoMT

Masinde Muliro University of Science and Technology

Bachelor of Commerce, Finance

2018 -

Completed Bachelor of Commerce with a focus in Finance, covering finance, business and analytical subjects.

Tech stack

Software and tools used professionally

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bethwel korir - Digital & Social Media Support - Self Employed | Himalayas