Bernardo San Martin

— Own CTV/OTT advertising technology strategy and operations across Live, VOD, CTV, mobile, and web inventory, supporting both direct and programmatic demand.
— Lead the onboarding, integration, and ongoing management of SSPs, DSPs, and advertising technology partners, coordinating technical and operational requirements across Ad Operations, Product, Engineering, and Revenue teams.
— Design and op

— Managed CTV/OTT product initiatives across major streaming platforms, including Roku, Amazon Fire TV, Samsung Tizen and LG webOS.
— Worked closely with Product Development teams throughout the product lifecycle, ensuring requirements were clearly defined and aligned with business and market needs.
— Monitored product rollouts across multiple CTV platforms, ensuring consistent functionality, cont

— Managed daily revenue, ad-serving cost and cross-platform performance reporting to identify optimization opportunities and improve operating margins.
— Coordinated supply and demand partner relationships, including rate matching and commercial/operational alignment across programmatic partners.
— Supported advertiser and publisher onboarding processes, auditing workflows to improve efficiency, r

— Regularly reporting video advertising campaign statistics and results to the company directors board.
— Analyzing Key Performance Indicators (KPIs) acting accordingly to hit the set goals.
— Read all relevant contracts and negotiate with publishers and advertisers on terms and conditions according to industry standards while watching out for the companies interests.
— Identify trends in data and

— Multi environment, mobile Web, In-App, and Desktop Online Video campaign management and optimization.
— Regularly reporting video advertising campaign statistics and results to the company CEO.
— Work with publishers and advertisers to finalize monthly billable numbers and work through discrepancies and/or billing and payment issues.
— Developed optimization strategy connecting publishers with r

— Manage day-to-day operations and established communication processes between all departments in the company to ensure steady revenue growth.
— Identify new opportunities for the company through business development deals and sales efforts.
— Read all relevant contracts and negotiate with publishers and advertisers on terms and conditions according to industry standards while watching out for the

— Ad Operations team managing, coaching, and team building. Teaching the industry and business fundamentals to all team members and supporting any other company member.
— Direct client support to the company's international commercial offices in Mexico and Brazil. Daily conference calls assisting the commercial effort in the region.
— Online display advertising campaign implementation and optimi

Environmental Sciences