Esteban Barriga Prado

Worked with founders to diagnose and strengthen the creative delivery layer, improve Creative Director effectiveness, and build the OS around a scaling creator portfolio. Conducted a full organizational diagnostic within 15 days, identified critical bottlenecks, and built support maps, platform playbooks, communication structures, dashboards, and tracking systems.

Progressed into a global director role spanning content strategy, audience quality, multi-platform distribution, team systems, and operating infrastructure.

Helped improve core audience quality to 85%+ across Tier 1 countries, helped implement lower-cost cloud infrastructure, built platform playbooks and onboarding systems, and strengthened the creative OS behind a distributed content business.

Directed commercial productions across Latin American markets, leading creative pitches, treatments, and concept development.

Worked with agencies, brands, producers, and multidisciplinary crews to turn strategic briefs into production-ready creative concepts under real budget, timeline, and client pressure.

Directed commercial and branded film projects from concept through delivery. Adapted creative and production approaches to shifting budgets, production constraints, and client expectations, including redesigned workflows during COVID-era restrictions while maintaining quality and delivery.

Co-founded and led boutique production company across creative development, direction, executive production, budgeting, teams, and delivery.

Directed/Produced commercial branded work across Latin America, managing crews, vendors, schedules, budgets, and clients. Projects included Bayer, Gabriela Hearst, Bewley’s, and Tetra Pak, with recognition at Cannes Lions and the BFFF.

Pursued a Bachelor of Arts in Cinematography and Film/Video Production, focusing on the art and technique of visual storytelling.